#772374#772374

#772374 is a dark, vivid purple. Relative luminance 0.064; OKLCH L 42.0% C 0.152 H 329.4°. Best body text is #FFFFFF at 9.22:1 contrast (WCAG AA passes).

Color values

HEX	#772374
RGB	rgb(119, 35, 116)
HSL	hsl(302, 55%, 30%)
HSV	hsv(302, 71%, 47%)
CMYK	cmyk(0%, 70.6%, 2.5%, 53.3%)
CIE-LAB	lab(30.37, 46.45, -28.08)
CIE-LCH	lch(30.37, 54.27, 328.85°)
OKLab	oklab(41.96% 0.1309 -0.0775)
OKLCH	oklch(41.96% 0.152 329.4)
XYZ	xyz(11.3611, 6.3858, 17.1538)
Luminance	0.0639 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#772374 #237726

analogous

#502377 #772374 #77234A

triadic

#772374 #747723 #237477

tetradic

#772374 #775023 #237726 #234A77

square

#772374 #775023 #237726 #234A77

split-complementary

#772374 #4A7723 #237750

monochromatic

#180718 #481546 #772374 #A631A2 #CA4AC5

Accessibility & contrast

On white

9.22

#772374 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.28

#772374 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #772374

9.22:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##772374	#FFFFFF	#000000	##FFFFFF
##772374	1.00	9.22	2.28	9.22
#FFFFFF	9.22	1.00	21.00	1.00
#000000	2.28	21.00	1.00	21.00
##FFFFFF	9.22	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#194076

Deuteranopia (green-blind)

#3A4B72

Tritanopia (blue-blind)

#7B2E48

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #772374;
/* rgb */ color: rgb(119, 35, 116);
/* oklch */ color: oklch(42.0% 0.152 329.4);

Tailwind

colors: {
  custom: {
    50: '#a1669c',
    500: '#772374',
    950: '#000000',
  },
}

SCSS

$custom: #772374;
$custom-light: #a1669c;
$custom-dark: #000000;

JSON

{
  "hex": "#772374",
  "rgb": {
    "r": 119,
    "g": 35,
    "b": 116
  },
  "hsl": {
    "h": 302.143,
    "s": 54.545,
    "l": 30.196
  },
  "oklch": {
    "l": 0.4196,
    "c": 0.1521,
    "h": 329.4
  },
  "luminance": 0.06385
}

Semantic roles & 50–950 ramp

primary

#772374

secondary

#4CAA4F

accent

#DE4F4A

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #772374

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →