#77236D#77236D

#77236D is a dark, vivid purple. Relative luminance 0.062; OKLCH L 41.6% C 0.146 H 333.0°. Best body text is #FFFFFF at 9.35:1 contrast (WCAG AA passes).

Color values

HEX	#77236D
RGB	rgb(119, 35, 109)
HSL	hsl(307, 55%, 30%)
HSV	hsv(307, 71%, 47%)
CMYK	cmyk(0%, 70.6%, 8.4%, 53.3%)
CIE-LAB	lab(29.98, 45.23, -24.22)
CIE-LCH	lch(29.98, 51.31, 331.83°)
OKLab	oklab(41.56% 0.1304 -0.0663)
OKLCH	oklch(41.56% 0.146 333)
XYZ	xyz(10.9691, 6.2290, 15.0896)
Luminance	0.0623 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77236D #23772D

analogous

#572377 #77236D #772343

triadic

#77236D #6D7723 #236D77

tetradic

#77236D #775723 #23772D #234377

square

#77236D #775723 #23772D #234377

split-complementary

#77236D #437723 #237757

monochromatic

#180716 #481542 #77236D #A63198 #CA4ABB

Accessibility & contrast

On white

9.35

#77236D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.25

#77236D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77236D

9.35:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77236D	#FFFFFF	#000000	##FFFFFF
##77236D	1.00	9.35	2.25	9.35
#FFFFFF	9.35	1.00	21.00	1.00
#000000	2.25	21.00	1.00	21.00
##FFFFFF	9.35	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#203F6F

Deuteranopia (green-blind)

#3D4B6B

Tritanopia (blue-blind)

#7C2B45

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #77236d;
/* rgb */ color: rgb(119, 35, 109);
/* oklch */ color: oklch(41.6% 0.146 333.0);

Tailwind

colors: {
  custom: {
    50: '#a16697',
    500: '#77236d',
    950: '#000000',
  },
}

SCSS

$custom: #77236d;
$custom-light: #a16697;
$custom-dark: #000000;

JSON

{
  "hex": "#77236d",
  "rgb": {
    "r": 119,
    "g": 35,
    "b": 109
  },
  "hsl": {
    "h": 307.143,
    "s": 54.545,
    "l": 30.196
  },
  "oklch": {
    "l": 0.41559,
    "c": 0.14628,
    "h": 333
  },
  "luminance": 0.06228
}

Semantic roles & 50–950 ramp

primary

#77236D

secondary

#4CAA57

accent

#DE5C4A

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060D

muted

#7F7A7E

Preview Lab

Preview with #77236D

Body copy rendered with the generated semantic roles for this colour.

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