#77231D#77231D

#77231D is a dark, moderate red. Relative luminance 0.052; OKLCH L 38.7% C 0.118 H 28.0°. Best body text is #FFFFFF at 10.28:1 contrast (WCAG AA passes).

Color values

HEX#77231D
RGBrgb(119, 35, 29)
HSLhsl(4, 61%, 29%)
HSVhsv(4, 76%, 47%)
CMYKcmyk(0%, 70.6%, 75.6%, 53.3%)
CIE-LABlab(27.34, 36.20, 24.49)
CIE-LCHlch(27.34, 43.71, 34.08°)
OKLaboklab(38.75% 0.1045 0.0555)
OKLCHoklch(38.75% 0.118 28)
XYZxyz(8.4315, 5.2139, 1.7246)
Luminance0.0521 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#77231D #1D7177
analogous
#771D44 #77231D #77501D
triadic
#77231D #1D7723 #231D77
tetradic
#77231D #44771D #1D7177 #501D77
square
#77231D #44771D #1D7177 #501D77
split-complementary
#77231D #1D7750 #1D4477
monochromatic
#190706 #461511 #77231D #A83129 #D0483E

Accessibility & contrast

On white

10.28
#77231D on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.04
#77231D on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77231D
10.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##77231D#FFFFFF#000000##FFFFFF
##77231D1.0010.282.0410.28
#FFFFFF10.281.0021.001.00
#0000002.0421.001.0021.00
##FFFFFF10.281.0021.001.00

Color blindness preview

Protanopia (red-blind)
#3B351C
Deuteranopia (green-blind)
#50471A
Tritanopia (blue-blind)
#830A22
Achromatopsia (no color)
#414141

Design tokens & code

CSS
--color: #77231d;
/* rgb */ color: rgb(119, 35, 29);
/* oklch */ color: oklch(38.7% 0.118 28.0);
Tailwind
colors: {
  custom: {
    50: '#a56359',
    500: '#77231d',
    950: '#000000',
  },
}
SCSS
$custom: #77231d;
$custom-light: #a56359;
$custom-dark: #000000;
JSON
{
  "hex": "#77231d",
  "rgb": {
    "r": 119,
    "g": 35,
    "b": 29
  },
  "hsl": {
    "h": 4,
    "s": 60.811,
    "l": 29.02
  },
  "oklch": {
    "l": 0.38747,
    "c": 0.11833,
    "h": 28
  },
  "luminance": 0.05213
}

Semantic roles & 50–950 ramp

primary
#77231D
secondary
#45A4AB
accent
#D9E444
background
#FAF6F5
surface
#F4EBE9
border
#CEC6C5
text
#110603
muted
#807A78

Preview Lab

Preview with #77231D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#77231D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva