#7721AC#7721AC
#7721AC is a mid, highly saturated violet. Relative luminance 0.080; OKLCH L 45.7% C 0.205 H 308.0°. Best body text is #FFFFFF at 8.08:1 contrast (WCAG AA passes).
Color values
| HEX | #7721AC |
|---|---|
| RGB | rgb(119, 33, 172) |
| HSL | hsl(277, 68%, 40%) |
| HSV | hsv(277, 81%, 67%) |
| CMYK | cmyk(30.8%, 80.8%, 0%, 32.5%) |
| CIE-LAB | lab(33.96, 58.40, -56.80) |
| CIE-LCH | lch(33.96, 81.46, 315.80°) |
| OKLab | oklab(45.73% 0.1261 -0.1615) |
| OKLCH | oklch(45.73% 0.205 308) |
| XYZ | xyz(15.5964, 7.9884, 39.7420) |
| Luminance | 0.0799 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 3.28
Rebeccapurple
#663399
ΔE00 4.66
Darkviolet
#9400D3
ΔE00 6.45
Purple Blue
#5D21D0
ΔE00 6.77
Violet Blue
#510AC9
ΔE00 7.71
Darkmagenta
#8B008B
ΔE00 7.85
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7721AC #56AC21
analogous
#3121AC #7721AC #AC219C
triadic
#7721AC #AC7721 #21AC77
tetradic
#7721AC #AC3121 #56AC21 #219CAC
square
#7721AC #AC3121 #56AC21 #219CAC
split-complementary
#7721AC #9CAC21 #21AC31
monochromatic
#300D45 #531779 #7721AC #9932D8 #B266E2
Accessibility & contrast
On white
8.08
#7721AC on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.60
#7721AC on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7721AC
8.08:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7721AC | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7721AC | 1.00 | 8.08 | 2.60 | 8.08 |
| #FFFFFF | 8.08 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.60 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.08 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004DB0
Deuteranopia (green-blind)
#0051A9
Tritanopia (blue-blind)
#6E4667
Achromatopsia (no color)
#505050
Design tokens & code
CSS
--color: #7721ac; /* rgb */ color: rgb(119, 33, 172); /* oklch */ color: oklch(45.7% 0.205 308.0);
Tailwind
colors: {
custom: {
50: '#a468c6',
500: '#7721ac',
950: '#000000',
},
}SCSS
$custom: #7721ac; $custom-light: #a468c6; $custom-dark: #000000;
JSON
{
"hex": "#7721ac",
"rgb": {
"r": 119,
"g": 33,
"b": 172
},
"hsl": {
"h": 277.122,
"s": 67.805,
"l": 40.196
},
"oklch": {
"l": 0.45728,
"c": 0.20491,
"h": 308
},
"luminance": 0.07988
}Semantic roles & 50–950 ramp
primary
#7721AC
secondary
#88C762
accent
#EB3D7F
background
#FAF6FC
surface
#F4EBF8
border
#CEC6D1
text
#100713
muted
#7F7A82