#7720BD#7720BD

#7720BD is a mid, highly saturated violet. Relative luminance 0.086; OKLCH L 47.1% C 0.221 H 303.4°. Best body text is #FFFFFF at 7.70:1 contrast (WCAG AA passes).

Color values

HEX	#7720BD
RGB	rgb(119, 32, 189)
HSL	hsl(273, 71%, 43%)
HSV	hsv(273, 83%, 74%)
CMYK	cmyk(37%, 83.1%, 0%, 25.9%)
CIE-LAB	lab(35.26, 62.45, -64.77)
CIE-LCH	lch(35.26, 89.97, 313.96°)
OKLab	oklab(47.07% 0.1219 -0.1849)
OKLCH	oklch(47.07% 0.221 303.4)
XYZ	xyz(17.3074, 8.6291, 48.8880)
Luminance	0.0863 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7720BD #66BD20

analogous

#2820BD #7720BD #BD20B4

triadic

#7720BD #BD7720 #20BD77

tetradic

#7720BD #BD2820 #66BD20 #20B4BD

square

#7720BD #BD2820 #66BD20 #20B4BD

split-complementary

#7720BD #B4BD20 #20BD28

monochromatic

#350E54 #561789 #7720BD #963CDE #B271E7

Accessibility & contrast

On white

7.70

#7720BD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.73

#7720BD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7720BD

7.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7720BD	#FFFFFF	#000000	##FFFFFF
##7720BD	1.00	7.70	2.73	7.70
#FFFFFF	7.70	1.00	21.00	1.00
#000000	2.73	21.00	1.00	21.00
##FFFFFF	7.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0051C1

Deuteranopia (green-blind)

#0053BA

Tritanopia (blue-blind)

#684D71

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #7720bd;
/* rgb */ color: rgb(119, 32, 189);
/* oklch */ color: oklch(47.1% 0.221 303.4);

Tailwind

colors: {
  custom: {
    50: '#a568d2',
    500: '#7720bd',
    950: '#000000',
  },
}

SCSS

$custom: #7720bd;
$custom-light: #a568d2;
$custom-dark: #000000;

JSON

{
  "hex": "#7720bd",
  "rgb": {
    "r": 119,
    "g": 32,
    "b": 189
  },
  "hsl": {
    "h": 273.248,
    "s": 71.041,
    "l": 43.333
  },
  "oklch": {
    "l": 0.47069,
    "c": 0.22149,
    "h": 303.4
  },
  "luminance": 0.08629
}

Semantic roles & 50–950 ramp

primary

#7720BD

secondary

#97CD6B

accent

#EE3A8A

background

#FAF6FD

surface

#F4EBFA

border

#CEC6D3

text

#100714

muted

#7F7A83

Preview Lab

Preview with #7720BD

Body copy rendered with the generated semantic roles for this colour.

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