#7720A3#7720A3

#7720A3 is a dark, vivid violet. Relative luminance 0.076; OKLCH L 44.9% C 0.198 H 310.8°. Best body text is #FFFFFF at 8.33:1 contrast (WCAG AA passes).

Color values

HEX	#7720A3
RGB	rgb(119, 32, 163)
HSL	hsl(280, 67%, 38%)
HSV	hsv(280, 80%, 64%)
CMYK	cmyk(27%, 80.4%, 0%, 36.1%)
CIE-LAB	lab(33.13, 56.81, -52.72)
CIE-LCH	lch(33.13, 77.50, 317.13°)
OKLab	oklab(44.93% 0.1291 -0.1495)
OKLCH	oklch(44.93% 0.198 310.8)
XYZ	xyz(14.7338, 7.5997, 35.3340)
Luminance	0.0760 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7720A3 #4CA320

analogous

#3520A3 #7720A3 #A3208D

triadic

#7720A3 #A37720 #20A377

tetradic

#7720A3 #A33520 #4CA320 #208DA3

square

#7720A3 #A33520 #4CA320 #208DA3

split-complementary

#7720A3 #8DA320 #20A335

monochromatic

#2C0C3D #521670 #7720A3 #9C2BD5 #B45EDF

Accessibility & contrast

On white

8.33

#7720A3 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.52

#7720A3 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7720A3

8.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7720A3	#FFFFFF	#000000	##FFFFFF
##7720A3	1.00	8.33	2.52	8.33
#FFFFFF	8.33	1.00	21.00	1.00
#000000	2.52	21.00	1.00	21.00
##FFFFFF	8.33	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004AA7

Deuteranopia (green-blind)

#004FA0

Tritanopia (blue-blind)

#714162

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #7720a3;
/* rgb */ color: rgb(119, 32, 163);
/* oklch */ color: oklch(44.9% 0.198 310.8);

Tailwind

colors: {
  custom: {
    50: '#a367bf',
    500: '#7720a3',
    950: '#000000',
  },
}

SCSS

$custom: #7720a3;
$custom-light: #a367bf;
$custom-dark: #000000;

JSON

{
  "hex": "#7720a3",
  "rgb": {
    "r": 119,
    "g": 32,
    "b": 163
  },
  "hsl": {
    "h": 279.847,
    "s": 67.179,
    "l": 38.235
  },
  "oklch": {
    "l": 0.44931,
    "c": 0.19754,
    "h": 310.8
  },
  "luminance": 0.07599
}

Semantic roles & 50–950 ramp

primary

#7720A3

secondary

#7EC45B

accent

#EA3E78

background

#FAF6FB

surface

#F4EBF7

border

#CEC6D0

text

#100712

muted

#7F7A81

Preview Lab

Preview with #7720A3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →