#7720A0#7720A0

#7720A0 is a dark, vivid purple. Relative luminance 0.075; OKLCH L 44.7% C 0.195 H 311.8°. Best body text is #FFFFFF at 8.40:1 contrast (WCAG AA passes).

Color values

HEX	#7720A0
RGB	rgb(119, 32, 160)
HSL	hsl(281, 67%, 38%)
HSV	hsv(281, 80%, 63%)
CMYK	cmyk(25.6%, 80%, 0%, 37.3%)
CIE-LAB	lab(32.90, 56.17, -51.28)
CIE-LCH	lch(32.90, 76.06, 317.61°)
OKLab	oklab(44.7% 0.1298 -0.1453)
OKLCH	oklch(44.7% 0.195 311.8)
XYZ	xyz(14.4682, 7.4934, 33.9351)
Luminance	0.0749 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7720A0 #49A020

analogous

#3720A0 #7720A0 #A02089

triadic

#7720A0 #A07720 #20A077

tetradic

#7720A0 #A03720 #49A020 #2089A0

square

#7720A0 #A03720 #49A020 #2089A0

split-complementary

#7720A0 #89A020 #20A037

monochromatic

#2B0C3A #51166D #7720A0 #9D2AD3 #B55CDE

Accessibility & contrast

On white

8.40

#7720A0 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.50

#7720A0 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7720A0

8.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7720A0	#FFFFFF	#000000	##FFFFFF
##7720A0	1.00	8.40	2.50	8.40
#FFFFFF	8.40	1.00	21.00	1.00
#000000	2.50	21.00	1.00	21.00
##FFFFFF	8.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0049A3

Deuteranopia (green-blind)

#004F9D

Tritanopia (blue-blind)

#724060

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #7720a0;
/* rgb */ color: rgb(119, 32, 160);
/* oklch */ color: oklch(44.7% 0.195 311.8);

Tailwind

colors: {
  custom: {
    50: '#a367bd',
    500: '#7720a0',
    950: '#000000',
  },
}

SCSS

$custom: #7720a0;
$custom-light: #a367bd;
$custom-dark: #000000;

JSON

{
  "hex": "#7720a0",
  "rgb": {
    "r": 119,
    "g": 32,
    "b": 160
  },
  "hsl": {
    "h": 280.781,
    "s": 66.667,
    "l": 37.647
  },
  "oklch": {
    "l": 0.44697,
    "c": 0.1948,
    "h": 311.8
  },
  "luminance": 0.07493
}

Semantic roles & 50–950 ramp

primary

#7720A0

secondary

#7BC359

accent

#EA3E75

background

#FAF6FB

surface

#F4EBF7

border

#CEC6D0

text

#100612

muted

#7F7A81

Preview Lab

Preview with #7720A0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →