#77204D#77204D
#77204D is a dark, vivid pink. Relative luminance 0.055; OKLCH L 39.7% C 0.129 H 352.8°. Best body text is #FFFFFF at 10.01:1 contrast (WCAG AA passes).
Color values
| HEX | #77204D |
|---|---|
| RGB | rgb(119, 32, 77) |
| HSL | hsl(329, 58%, 30%) |
| HSV | hsv(329, 73%, 47%) |
| CMYK | cmyk(0%, 73.1%, 35.3%, 53.3%) |
| CIE-LAB | lab(28.09, 41.70, -6.26) |
| CIE-LCH | lch(28.09, 42.16, 351.46°) |
| OKLab | oklab(39.71% 0.1276 -0.0161) |
| OKLCH | oklch(39.71% 0.129 352.8) |
| XYZ | xyz(9.4644, 5.4919, 7.5814) |
| Luminance | 0.0549 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.66
Velvet
#750851
ΔE00 4.21
Wine (survey)
#80013F
ΔE00 5.06
Reddish Purple
#910951
ΔE00 5.24
Merlot
#730039
ΔE00 5.25
Mulberry
#920A4E
ΔE00 5.69
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77204D #20774A
analogous
#762077 #77204D #772021
triadic
#77204D #4D7720 #204D77
tetradic
#77204D #777620 #20774A #202177
square
#77204D #777620 #20774A #202177
split-complementary
#77204D #217720 #207776
monochromatic
#180610 #47132E #77204D #A72D6C #CD458B
Accessibility & contrast
On white
10.01
#77204D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.10
#77204D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77204D
10.01:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77204D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77204D | 1.00 | 10.01 | 2.10 | 10.01 |
| #FFFFFF | 10.01 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.10 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.01 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2F384E
Deuteranopia (green-blind)
#47484B
Tritanopia (blue-blind)
#801933
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #77204d; /* rgb */ color: rgb(119, 32, 77); /* oklch */ color: oklch(39.7% 0.129 352.8);
Tailwind
colors: {
custom: {
50: '#a2637e',
500: '#77204d',
950: '#000000',
},
}SCSS
$custom: #77204d; $custom-light: #a2637e; $custom-dark: #000000;
JSON
{
"hex": "#77204d",
"rgb": {
"r": 119,
"g": 32,
"b": 77
},
"hsl": {
"h": 328.966,
"s": 57.616,
"l": 29.608
},
"oklch": {
"l": 0.39705,
"c": 0.12856,
"h": 352.8
},
"luminance": 0.05491
}Semantic roles & 50–950 ramp
primary
#77204D
secondary
#48AA78
accent
#E19147
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F060A
muted
#7F7A7C