#77204C#77204C
#77204C is a dark, vivid pink. Relative luminance 0.055; OKLCH L 39.7% C 0.128 H 353.5°. Best body text is #FFFFFF at 10.02:1 contrast (WCAG AA passes).
Color values
| HEX | #77204C |
|---|---|
| RGB | rgb(119, 32, 76) |
| HSL | hsl(330, 58%, 30%) |
| HSV | hsv(330, 73%, 47%) |
| CMYK | cmyk(0%, 73.1%, 36.1%, 53.3%) |
| CIE-LAB | lab(28.06, 41.57, -5.65) |
| CIE-LCH | lch(28.06, 41.95, 352.26°) |
| OKLab | oklab(39.67% 0.1272 -0.0144) |
| OKLCH | oklch(39.67% 0.128 353.5) |
| XYZ | xyz(9.4293, 5.4779, 7.3968) |
| Luminance | 0.0548 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.53
Velvet
#750851
ΔE00 4.45
Wine (survey)
#80013F
ΔE00 4.83
Merlot
#730039
ΔE00 5.04
Reddish Purple
#910951
ΔE00 5.19
Mulberry
#920A4E
ΔE00 5.59
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77204C #20774B
analogous
#772077 #77204C #772021
triadic
#77204C #4C7720 #204C77
tetradic
#77204C #777720 #20774B #202177
square
#77204C #777720 #20774B #202177
split-complementary
#77204C #217720 #207777
monochromatic
#18060F #47132D #77204C #A72D6B #CD4589
Accessibility & contrast
On white
10.02
#77204C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.10
#77204C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77204C
10.02:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77204C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77204C | 1.00 | 10.02 | 2.10 | 10.02 |
| #FFFFFF | 10.02 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.10 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.02 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2F384D
Deuteranopia (green-blind)
#47484A
Tritanopia (blue-blind)
#801933
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #77204c; /* rgb */ color: rgb(119, 32, 76); /* oklch */ color: oklch(39.7% 0.128 353.5);
Tailwind
colors: {
custom: {
50: '#a2637e',
500: '#77204c',
950: '#000000',
},
}SCSS
$custom: #77204c; $custom-light: #a2637e; $custom-dark: #000000;
JSON
{
"hex": "#77204c",
"rgb": {
"r": 119,
"g": 32,
"b": 76
},
"hsl": {
"h": 329.655,
"s": 57.616,
"l": 29.608
},
"oklch": {
"l": 0.39665,
"c": 0.12806,
"h": 353.5
},
"luminance": 0.05477
}Semantic roles & 50–950 ramp
primary
#77204C
secondary
#48AA79
accent
#E19347
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F0609
muted
#7F7A7B