#77204B#77204B
#77204B is a dark, vivid pink. Relative luminance 0.055; OKLCH L 39.6% C 0.128 H 354.2°. Best body text is #FFFFFF at 10.04:1 contrast (WCAG AA passes).
Color values
| HEX | #77204B |
|---|---|
| RGB | rgb(119, 32, 75) |
| HSL | hsl(330, 58%, 30%) |
| HSV | hsv(330, 73%, 47%) |
| CMYK | cmyk(0%, 73.1%, 37%, 53.3%) |
| CIE-LAB | lab(28.02, 41.45, -5.04) |
| CIE-LCH | lch(28.02, 41.75, 353.07°) |
| OKLab | oklab(39.63% 0.1269 -0.0128) |
| OKLCH | oklch(39.63% 0.128 354.2) |
| XYZ | xyz(9.3948, 5.4641, 7.2152) |
| Luminance | 0.0546 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.41
Wine (survey)
#80013F
ΔE00 4.62
Velvet
#750851
ΔE00 4.69
Merlot
#730039
ΔE00 4.84
Reddish Purple
#910951
ΔE00 5.16
Mulberry
#920A4E
ΔE00 5.50
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77204B #20774C
analogous
#772077 #77204B #772120
triadic
#77204B #4B7720 #204B77
tetradic
#77204B #777720 #20774C #212077
square
#77204B #777720 #20774C #212077
split-complementary
#77204B #207721 #207777
monochromatic
#18060F #47132D #77204B #A72D69 #CD4588
Accessibility & contrast
On white
10.04
#77204B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.09
#77204B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77204B
10.04:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77204B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77204B | 1.00 | 10.04 | 2.09 | 10.04 |
| #FFFFFF | 10.04 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.09 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.04 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2F384C
Deuteranopia (green-blind)
#484849
Tritanopia (blue-blind)
#811832
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #77204b; /* rgb */ color: rgb(119, 32, 75); /* oklch */ color: oklch(39.6% 0.128 354.2);
Tailwind
colors: {
custom: {
50: '#a2637d',
500: '#77204b',
950: '#000000',
},
}SCSS
$custom: #77204b; $custom-light: #a2637d; $custom-dark: #000000;
JSON
{
"hex": "#77204b",
"rgb": {
"r": 119,
"g": 32,
"b": 75
},
"hsl": {
"h": 330.345,
"s": 57.616,
"l": 29.608
},
"oklch": {
"l": 0.39626,
"c": 0.12757,
"h": 354.2
},
"luminance": 0.05463
}Semantic roles & 50–950 ramp
primary
#77204B
secondary
#48AA7A
accent
#E19547
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F0609
muted
#7F7A7B