#77203C#77203C
#77203C is a dark, vivid pink. Relative luminance 0.053; OKLCH L 39.1% C 0.122 H 5.3°. Best body text is #FFFFFF at 10.21:1 contrast (WCAG AA passes).
Color values
| HEX | #77203C |
|---|---|
| RGB | rgb(119, 32, 60) |
| HSL | hsl(341, 58%, 30%) |
| HSV | hsv(341, 73%, 47%) |
| CMYK | cmyk(0%, 73.1%, 49.6%, 53.3%) |
| CIE-LAB | lab(27.52, 39.79, 4.28) |
| CIE-LCH | lch(27.52, 40.02, 6.14°) |
| OKLab | oklab(39.1% 0.1215 0.0113) |
| OKLCH | oklch(39.1% 0.122 5.3) |
| XYZ | xyz(8.9406, 5.2824, 4.8229) |
| Luminance | 0.0528 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 4.11
Merlot
#730039
ΔE00 4.50
Bordeaux
#7B002C
ΔE00 4.97
Red Purple
#820747
ΔE00 5.20
Wine
#722F37
ΔE00 5.63
Red Wine
#8C0034
ΔE00 5.68
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77203C #20775B
analogous
#772068 #77203C #773020
triadic
#77203C #3C7720 #203C77
tetradic
#77203C #687720 #20775B #302077
square
#77203C #687720 #20775B #302077
split-complementary
#77203C #207730 #206877
monochromatic
#18060C #471324 #77203C #A72D54 #CD4570
Accessibility & contrast
On white
10.21
#77203C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.06
#77203C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77203C
10.21:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77203C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77203C | 1.00 | 10.21 | 2.06 | 10.21 |
| #FFFFFF | 10.21 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.06 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.21 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#34363D
Deuteranopia (green-blind)
#4B473A
Tritanopia (blue-blind)
#82112B
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #77203c; /* rgb */ color: rgb(119, 32, 60); /* oklch */ color: oklch(39.1% 0.122 5.3);
Tailwind
colors: {
custom: {
50: '#a36371',
500: '#77203c',
950: '#000000',
},
}SCSS
$custom: #77203c; $custom-light: #a36371; $custom-dark: #000000;
JSON
{
"hex": "#77203c",
"rgb": {
"r": 119,
"g": 32,
"b": 60
},
"hsl": {
"h": 340.69,
"s": 57.616,
"l": 29.608
},
"oklch": {
"l": 0.391,
"c": 0.12202,
"h": 5.3
},
"luminance": 0.05281
}Semantic roles & 50–950 ramp
primary
#77203C
secondary
#48AA8B
accent
#E1AF47
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#100607
muted
#7F7A7A