#77201B#77201B
#77201B is a dark, vivid red. Relative luminance 0.050; OKLCH L 38.4% C 0.122 H 27.7°. Best body text is #FFFFFF at 10.46:1 contrast (WCAG AA passes).
Color values
| HEX | #77201B |
|---|---|
| RGB | rgb(119, 32, 27) |
| HSL | hsl(3, 63%, 29%) |
| HSV | hsv(3, 77%, 47%) |
| CMYK | cmyk(0%, 73.1%, 77.3%, 53.3%) |
| CIE-LAB | lab(26.84, 37.40, 25.17) |
| CIE-LCH | lch(26.84, 45.08, 33.94°) |
| OKLab | oklab(38.36% 0.1078 0.0565) |
| OKLCH | oklch(38.36% 0.122 27.7) |
| XYZ | xyz(8.3230, 5.0353, 1.5704) |
| Luminance | 0.0503 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 4.44
Blood
#770001
ΔE00 4.89
Crimson (survey)
#8C000F
ΔE00 5.21
Maroon
#800000
ΔE00 5.50
Indian Red
#850E04
ΔE00 5.68
Rosewood
#65000B
ΔE00 5.70
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77201B #1B7277
analogous
#771B44 #77201B #774E1B
triadic
#77201B #1B7720 #201B77
tetradic
#77201B #44771B #1B7277 #4E1B77
square
#77201B #44771B #1B7277 #4E1B77
split-complementary
#77201B #1B774E #1B4477
monochromatic
#190706 #451310 #77201B #A92D26 #D2423A
Accessibility & contrast
On white
10.46
#77201B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.01
#77201B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77201B
10.46:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77201B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77201B | 1.00 | 10.46 | 2.01 | 10.46 |
| #FFFFFF | 10.46 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.01 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.46 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#39331A
Deuteranopia (green-blind)
#4F4618
Tritanopia (blue-blind)
#830220
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #77201b; /* rgb */ color: rgb(119, 32, 27); /* oklch */ color: oklch(38.4% 0.122 27.7);
Tailwind
colors: {
custom: {
50: '#a56257',
500: '#77201b',
950: '#000000',
},
}SCSS
$custom: #77201b; $custom-light: #a56257; $custom-dark: #000000;
JSON
{
"hex": "#77201b",
"rgb": {
"r": 119,
"g": 32,
"b": 27
},
"hsl": {
"h": 3.261,
"s": 63.014,
"l": 28.627
},
"oklch": {
"l": 0.38364,
"c": 0.12174,
"h": 27.7
},
"luminance": 0.05034
}Semantic roles & 50–950 ramp
primary
#77201B
secondary
#42A6AB
accent
#DDE642
background
#FAF6F5
surface
#F5EBE9
border
#CFC6C5
text
#110503
muted
#807A78