#771F90#771F90

#771F90 is a dark, vivid purple. Relative luminance 0.069; OKLCH L 43.4% C 0.181 H 317.4°. Best body text is #FFFFFF at 8.81:1 contrast (WCAG AA passes).

Color values

HEX#771F90
RGBrgb(119, 31, 144)
HSLhsl(287, 65%, 34%)
HSVhsv(287, 78%, 56%)
CMYKcmyk(17.4%, 78.5%, 0%, 43.5%)
CIE-LABlab(31.62, 53.24, -43.59)
CIE-LCHlch(31.62, 68.81, 320.69°)
OKLaboklab(43.42% 0.1335 -0.1227)
OKLCHoklch(43.42% 0.181 317.4)
XYZxyz(13.1310, 6.9161, 27.0234)
Luminance0.0692 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#771F90 #38901F
analogous
#3F1F90 #771F90 #901F71
triadic
#771F90 #90771F #1F9077
tetradic
#771F90 #903F1F #38901F #1F7190
square
#771F90 #903F1F #38901F #1F7190
split-complementary
#771F90 #71901F #1F903F
monochromatic
#24092B #4D145E #771F90 #A12AC2 #BB50D9

Accessibility & contrast

On white

8.81
#771F90 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.38
#771F90 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771F90
8.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##771F90#FFFFFF#000000##FFFFFF
##771F901.008.812.388.81
#FFFFFF8.811.0021.001.00
#0000002.3821.001.0021.00
##FFFFFF8.811.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004593
Deuteranopia (green-blind)
#224D8E
Tritanopia (blue-blind)
#763857
Achromatopsia (no color)
#4A4A4A

Design tokens & code

CSS
--color: #771f90;
/* rgb */ color: rgb(119, 31, 144);
/* oklch */ color: oklch(43.4% 0.181 317.4);
Tailwind
colors: {
  custom: {
    50: '#a265b1',
    500: '#771f90',
    950: '#000000',
  },
}
SCSS
$custom: #771f90;
$custom-light: #a265b1;
$custom-dark: #000000;
JSON
{
  "hex": "#771f90",
  "rgb": {
    "r": 119,
    "g": 31,
    "b": 144
  },
  "hsl": {
    "h": 286.726,
    "s": 64.571,
    "l": 34.314
  },
  "oklch": {
    "l": 0.4342,
    "c": 0.18134,
    "h": 317.4
  },
  "luminance": 0.06916
}

Semantic roles & 50–950 ramp

primary
#771F90
secondary
#67BC4E
accent
#E84065
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0611
muted
#7F7A80

Preview Lab

Preview with #771F90

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#771F90 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva