#771F7B#771F7B

#771F7B is a dark, vivid purple. Relative luminance 0.063; OKLCH L 42.0% C 0.163 H 326.1°. Best body text is #FFFFFF at 9.27:1 contrast (WCAG AA passes).

Color values

HEX	#771F7B
RGB	rgb(119, 31, 123)
HSL	hsl(297, 60%, 30%)
HSV	hsv(297, 75%, 48%)
CMYK	cmyk(3.3%, 74.8%, 0%, 51.8%)
CIE-LAB	lab(30.24, 49.23, -32.71)
CIE-LCH	lch(30.24, 59.11, 326.40°)
OKLab	oklab(42% 0.1353 -0.0909)
OKLCH	oklch(42% 0.163 326.1)
XYZ	xyz(11.6727, 6.3328, 19.3426)
Luminance	0.0633 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771F7B #237B1F

analogous

#491F7B #771F7B #7B1F51

triadic

#771F7B #7B771F #1F7B77

tetradic

#771F7B #7B491F #237B1F #1F517B

square

#771F7B #7B491F #237B1F #1F517B

split-complementary

#771F7B #517B1F #1F7B49

monochromatic

#180619 #48134A #771F7B #A62BAC #CA44D0

Accessibility & contrast

On white

9.27

#771F7B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.27

#771F7B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771F7B

9.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771F7B	#FFFFFF	#000000	##FFFFFF
##771F7B	1.00	9.27	2.27	9.27
#FFFFFF	9.27	1.00	21.00	1.00
#000000	2.27	21.00	1.00	21.00
##FFFFFF	9.27	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#06407E

Deuteranopia (green-blind)

#344B79

Tritanopia (blue-blind)

#7A2E4B

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #771f7b;
/* rgb */ color: rgb(119, 31, 123);
/* oklch */ color: oklch(42.0% 0.163 326.1);

Tailwind

colors: {
  custom: {
    50: '#a164a1',
    500: '#771f7b',
    950: '#000000',
  },
}

SCSS

$custom: #771f7b;
$custom-light: #a164a1;
$custom-dark: #000000;

JSON

{
  "hex": "#771f7b",
  "rgb": {
    "r": 119,
    "g": 31,
    "b": 123
  },
  "hsl": {
    "h": 297.391,
    "s": 59.74,
    "l": 30.196
  },
  "oklch": {
    "l": 0.42,
    "c": 0.163,
    "h": 326.1
  },
  "luminance": 0.06332
}

Semantic roles & 50–950 ramp

primary

#771F7B

secondary

#4CAE48

accent

#E3454C

background

#FAF6FA

surface

#F4EBF3

border

#CEC6CD

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #771F7B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →