#771F4D#771F4D
#771F4D is a dark, vivid pink. Relative luminance 0.054; OKLCH L 39.6% C 0.130 H 352.6°. Best body text is #FFFFFF at 10.06:1 contrast (WCAG AA passes).
Color values
| HEX | #771F4D |
|---|---|
| RGB | rgb(119, 31, 77) |
| HSL | hsl(329, 59%, 29%) |
| HSV | hsv(329, 74%, 47%) |
| CMYK | cmyk(0%, 73.9%, 35.3%, 53.3%) |
| CIE-LAB | lab(27.95, 42.09, -6.47) |
| CIE-LCH | lch(27.95, 42.59, 351.26°) |
| OKLab | oklab(39.6% 0.1288 -0.0166) |
| OKLCH | oklch(39.6% 0.13 352.6) |
| XYZ | xyz(9.4378, 5.4388, 7.5725) |
| Luminance | 0.0544 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.61
Velvet
#750851
ΔE00 4.02
Wine (survey)
#80013F
ΔE00 5.03
Merlot
#730039
ΔE00 5.20
Reddish Purple
#910951
ΔE00 5.22
Mulberry
#920A4E
ΔE00 5.69
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771F4D #1F7749
analogous
#751F77 #771F4D #771F21
triadic
#771F4D #4D771F #1F4D77
tetradic
#771F4D #77751F #1F7749 #1F2177
square
#771F4D #77751F #1F7749 #1F2177
split-complementary
#771F4D #21771F #1F7775
monochromatic
#180610 #46122E #771F4D #A82C6C #CE438B
Accessibility & contrast
On white
10.06
#771F4D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.09
#771F4D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771F4D
10.06:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771F4D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771F4D | 1.00 | 10.06 | 2.09 | 10.06 |
| #FFFFFF | 10.06 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.09 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.06 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2E384E
Deuteranopia (green-blind)
#47484B
Tritanopia (blue-blind)
#801833
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #771f4d; /* rgb */ color: rgb(119, 31, 77); /* oklch */ color: oklch(39.6% 0.130 352.6);
Tailwind
colors: {
custom: {
50: '#a2637e',
500: '#771f4d',
950: '#000000',
},
}SCSS
$custom: #771f4d; $custom-light: #a2637e; $custom-dark: #000000;
JSON
{
"hex": "#771f4d",
"rgb": {
"r": 119,
"g": 31,
"b": 77
},
"hsl": {
"h": 328.636,
"s": 58.667,
"l": 29.412
},
"oklch": {
"l": 0.396,
"c": 0.12987,
"h": 352.6
},
"luminance": 0.05438
}Semantic roles & 50–950 ramp
primary
#771F4D
secondary
#47AB77
accent
#E29046
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F060A
muted
#7F7A7C