#771F49#771F49
#771F49 is a dark, vivid pink. Relative luminance 0.054; OKLCH L 39.4% C 0.128 H 355.5°. Best body text is #FFFFFF at 10.11:1 contrast (WCAG AA passes).
Color values
| HEX | #771F49 |
|---|---|
| RGB | rgb(119, 31, 73) |
| HSL | hsl(331, 59%, 29%) |
| HSV | hsv(331, 74%, 47%) |
| CMYK | cmyk(0%, 73.9%, 38.7%, 53.3%) |
| CIE-LAB | lab(27.80, 41.61, -4.03) |
| CIE-LCH | lch(27.80, 41.80, 354.47°) |
| OKLab | oklab(39.44% 0.1275 -0.0101) |
| OKLCH | oklch(39.44% 0.128 355.5) |
| XYZ | xyz(9.3009, 5.3841, 6.8515) |
| Luminance | 0.0538 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.15
Wine (survey)
#80013F
ΔE00 4.16
Merlot
#730039
ΔE00 4.39
Velvet
#750851
ΔE00 5.03
Reddish Purple
#910951
ΔE00 5.11
Mulberry
#920A4E
ΔE00 5.35
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771F49 #1F774D
analogous
#771F75 #771F49 #77211F
triadic
#771F49 #49771F #1F4977
tetradic
#771F49 #75771F #1F774D #211F77
square
#771F49 #75771F #1F774D #211F77
split-complementary
#771F49 #1F7721 #1F7577
monochromatic
#18060F #46122B #771F49 #A82C67 #CE4385
Accessibility & contrast
On white
10.11
#771F49 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.08
#771F49 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771F49
10.11:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771F49 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771F49 | 1.00 | 10.11 | 2.08 | 10.11 |
| #FFFFFF | 10.11 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.08 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.11 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2F374A
Deuteranopia (green-blind)
#484847
Tritanopia (blue-blind)
#811631
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #771f49; /* rgb */ color: rgb(119, 31, 73); /* oklch */ color: oklch(39.4% 0.128 355.5);
Tailwind
colors: {
custom: {
50: '#a2637b',
500: '#771f49',
950: '#000000',
},
}SCSS
$custom: #771f49; $custom-light: #a2637b; $custom-dark: #000000;
JSON
{
"hex": "#771f49",
"rgb": {
"r": 119,
"g": 31,
"b": 73
},
"hsl": {
"h": 331.364,
"s": 58.667,
"l": 29.412
},
"oklch": {
"l": 0.39443,
"c": 0.12794,
"h": 355.5
},
"luminance": 0.05383
}Semantic roles & 50–950 ramp
primary
#771F49
secondary
#47AB7B
accent
#E29746
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100609
muted
#7F7A7B