#771F39#771F39
#771F39 is a dark, vivid pink. Relative luminance 0.052; OKLCH L 38.9% C 0.123 H 7.3°. Best body text is #FFFFFF at 10.30:1 contrast (WCAG AA passes).
Color values
| HEX | #771F39 |
|---|---|
| RGB | rgb(119, 31, 57) |
| HSL | hsl(342, 59%, 29%) |
| HSV | hsv(342, 74%, 47%) |
| CMYK | cmyk(0%, 73.9%, 52.1%, 53.3%) |
| CIE-LAB | lab(27.29, 39.90, 5.97) |
| CIE-LCH | lch(27.29, 40.35, 8.51°) |
| OKLab | oklab(38.9% 0.1216 0.0155) |
| OKLCH | oklch(38.9% 0.123 7.3) |
| XYZ | xyz(8.8370, 5.1985, 4.4082) |
| Luminance | 0.0520 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 4.21
Wine (survey)
#80013F
ΔE00 4.59
Merlot
#730039
ΔE00 4.95
Wine
#722F37
ΔE00 5.07
Red Wine
#8C0034
ΔE00 5.12
Red Purple
#820747
ΔE00 5.93
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771F39 #1F775D
analogous
#771F65 #771F39 #77311F
triadic
#771F39 #39771F #1F3977
tetradic
#771F39 #65771F #1F775D #311F77
square
#771F39 #65771F #1F775D #311F77
split-complementary
#771F39 #1F7731 #1F6577
monochromatic
#18060C #461222 #771F39 #A82C50 #CE436C
Accessibility & contrast
On white
10.30
#771F39 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.04
#771F39 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771F39
10.30:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771F39 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771F39 | 1.00 | 10.30 | 2.04 | 10.30 |
| #FFFFFF | 10.30 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.30 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#34353A
Deuteranopia (green-blind)
#4B4737
Tritanopia (blue-blind)
#820E2A
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #771f39; /* rgb */ color: rgb(119, 31, 57); /* oklch */ color: oklch(38.9% 0.123 7.3);
Tailwind
colors: {
custom: {
50: '#a3626f',
500: '#771f39',
950: '#000000',
},
}SCSS
$custom: #771f39; $custom-light: #a3626f; $custom-dark: #000000;
JSON
{
"hex": "#771f39",
"rgb": {
"r": 119,
"g": 31,
"b": 57
},
"hsl": {
"h": 342.273,
"s": 58.667,
"l": 29.412
},
"oklch": {
"l": 0.38901,
"c": 0.12256,
"h": 7.3
},
"luminance": 0.05197
}Semantic roles & 50–950 ramp
primary
#771F39
secondary
#47AB8D
accent
#E2B446
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#100507
muted
#7F7A7A