#771F30#771F30

#771F30 is a dark, vivid red. Relative luminance 0.051; OKLCH L 38.7% C 0.121 H 13.9°. Best body text is #FFFFFF at 10.38:1 contrast (WCAG AA passes).

Color values

HEX	#771F30
RGB	rgb(119, 31, 48)
HSL	hsl(348, 59%, 29%)
HSV	hsv(348, 74%, 47%)
CMYK	cmyk(0%, 73.9%, 59.7%, 53.3%)
CIE-LAB	lab(27.06, 39.13, 11.71)
CIE-LCH	lch(27.06, 40.84, 16.66°)
OKLab	oklab(38.66% 0.1178 0.0291)
OKLCH	oklch(38.66% 0.121 13.9)
XYZ	xyz(8.6321, 5.1165, 3.3288)
Luminance	0.0512 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771F30 #1F7766

analogous

#771F5C #771F30 #773A1F

triadic

#771F30 #30771F #1F3077

tetradic

#771F30 #5C771F #1F7766 #3A1F77

square

#771F30 #5C771F #1F7766 #3A1F77

split-complementary

#771F30 #1F773A #1F5C77

monochromatic

#18060A #46121C #771F30 #A82C44 #CE435D

Accessibility & contrast

On white

10.38

#771F30 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.02

#771F30 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771F30

10.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771F30	#FFFFFF	#000000	##FFFFFF
##771F30	1.00	10.38	2.02	10.38
#FFFFFF	10.38	1.00	21.00	1.00
#000000	2.02	21.00	1.00	21.00
##FFFFFF	10.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#363430

Deuteranopia (green-blind)

#4C472E

Tritanopia (blue-blind)

#830926

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #771f30;
/* rgb */ color: rgb(119, 31, 48);
/* oklch */ color: oklch(38.7% 0.121 13.9);

Tailwind

colors: {
  custom: {
    50: '#a46268',
    500: '#771f30',
    950: '#000000',
  },
}

SCSS

$custom: #771f30;
$custom-light: #a46268;
$custom-dark: #000000;

JSON

{
  "hex": "#771f30",
  "rgb": {
    "r": 119,
    "g": 31,
    "b": 48
  },
  "hsl": {
    "h": 348.409,
    "s": 58.667,
    "l": 29.412
  },
  "oklch": {
    "l": 0.38657,
    "c": 0.12134,
    "h": 13.9
  },
  "luminance": 0.05115
}

Semantic roles & 50–950 ramp

primary

#771F30

secondary

#47AB97

accent

#E2C446

background

#FAF6F6

surface

#F4EBEB

border

#CEC6C6

text

#100506

muted

#7F7A7A

Preview Lab

Preview with #771F30

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →