#771E31#771E31

#771E31 is a dark, vivid red. Relative luminance 0.051; OKLCH L 38.6% C 0.123 H 12.8°. Best body text is #FFFFFF at 10.42:1 contrast (WCAG AA passes).

Color values

HEX	#771E31
RGB	rgb(119, 30, 49)
HSL	hsl(347, 60%, 29%)
HSV	hsv(347, 75%, 47%)
CMYK	cmyk(0%, 74.8%, 58.8%, 53.3%)
CIE-LAB	lab(26.94, 39.61, 10.87)
CIE-LCH	lch(26.94, 41.07, 15.35°)
OKLab	oklab(38.57% 0.1195 0.0272)
OKLCH	oklch(38.57% 0.123 12.8)
XYZ	xyz(8.6272, 5.0734, 3.4301)
Luminance	0.0507 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771E31 #1E7764

analogous

#771E5E #771E31 #77381E

triadic

#771E31 #31771E #1E3177

tetradic

#771E31 #5E771E #1E7764 #381E77

square

#771E31 #5E771E #1E7764 #381E77

split-complementary

#771E31 #1E7738 #1E5E77

monochromatic

#18060A #46121D #771E31 #A82A45 #CF405F

Accessibility & contrast

On white

10.42

#771E31 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.01

#771E31 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771E31

10.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771E31	#FFFFFF	#000000	##FFFFFF
##771E31	1.00	10.42	2.01	10.42
#FFFFFF	10.42	1.00	21.00	1.00
#000000	2.01	21.00	1.00	21.00
##FFFFFF	10.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#353431

Deuteranopia (green-blind)

#4C462F

Tritanopia (blue-blind)

#830726

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #771e31;
/* rgb */ color: rgb(119, 30, 49);
/* oklch */ color: oklch(38.6% 0.123 12.8);

Tailwind

colors: {
  custom: {
    50: '#a46168',
    500: '#771e31',
    950: '#000000',
  },
}

SCSS

$custom: #771e31;
$custom-light: #a46168;
$custom-dark: #000000;

JSON

{
  "hex": "#771e31",
  "rgb": {
    "r": 119,
    "g": 30,
    "b": 49
  },
  "hsl": {
    "h": 347.191,
    "s": 59.732,
    "l": 29.216
  },
  "oklch": {
    "l": 0.38574,
    "c": 0.12257,
    "h": 12.8
  },
  "luminance": 0.05072
}

Semantic roles & 50–950 ramp

primary

#771E31

secondary

#46AB95

accent

#E3C145

background

#FAF6F6

surface

#F4EBEB

border

#CEC6C6

text

#100506

muted

#7F7A7A

Preview Lab

Preview with #771E31

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →