#771D7D#771D7D

#771D7D is a dark, vivid purple. Relative luminance 0.063; OKLCH L 42.0% C 0.167 H 325.3°. Best body text is #FFFFFF at 9.31:1 contrast (WCAG AA passes).

Color values

HEX#771D7D
RGBrgb(119, 29, 125)
HSLhsl(296, 62%, 30%)
HSVhsv(296, 77%, 49%)
CMYKcmyk(4.8%, 76.8%, 0%, 51%)
CIE-LABlab(30.11, 50.30, -34.17)
CIE-LCHlch(30.11, 60.81, 325.81°)
OKLaboklab(41.95% 0.1372 -0.0951)
OKLCHoklch(41.95% 0.167 325.3)
XYZxyz(11.7485, 6.2821, 19.9918)
Luminance0.0628 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#771D7D #237D1D
analogous
#471D7D #771D7D #7D1D53
triadic
#771D7D #7D771D #1D7D77
tetradic
#771D7D #7D471D #237D1D #1D537D
square
#771D7D #7D471D #237D1D #1D537D
split-complementary
#771D7D #537D1D #1D7D47
monochromatic
#18061A #48114B #771D7D #A629AF #CA41D3

Accessibility & contrast

On white

9.31
#771D7D on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.26
#771D7D on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771D7D
9.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##771D7D#FFFFFF#000000##FFFFFF
##771D7D1.009.312.269.31
#FFFFFF9.311.0021.001.00
#0000002.2621.001.0021.00
##FFFFFF9.311.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004080
Deuteranopia (green-blind)
#324B7B
Tritanopia (blue-blind)
#7A2E4C
Achromatopsia (no color)
#474747

Design tokens & code

CSS
--color: #771d7d;
/* rgb */ color: rgb(119, 29, 125);
/* oklch */ color: oklch(42.0% 0.167 325.3);
Tailwind
colors: {
  custom: {
    50: '#a264a3',
    500: '#771d7d',
    950: '#000000',
  },
}
SCSS
$custom: #771d7d;
$custom-light: #a264a3;
$custom-dark: #000000;
JSON
{
  "hex": "#771d7d",
  "rgb": {
    "r": 119,
    "g": 29,
    "b": 125
  },
  "hsl": {
    "h": 296.25,
    "s": 62.338,
    "l": 30.196
  },
  "oklch": {
    "l": 0.41951,
    "c": 0.16695,
    "h": 325.3
  },
  "luminance": 0.06281
}

Semantic roles & 50–950 ramp

primary
#771D7D
secondary
#4CB145
accent
#E5424D
background
#FAF6FA
surface
#F4EBF4
border
#CEC6CE
text
#0F060F
muted
#7F7A7F

Preview Lab

Preview with #771D7D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#771D7D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva