#771D7B#771D7B

#771D7B is a dark, vivid purple. Relative luminance 0.062; OKLCH L 41.8% C 0.165 H 326.2°. Best body text is #FFFFFF at 9.35:1 contrast (WCAG AA passes).

Color values

HEX	#771D7B
RGB	rgb(119, 29, 123)
HSL	hsl(297, 62%, 30%)
HSV	hsv(297, 76%, 48%)
CMYK	cmyk(3.3%, 76.4%, 0%, 51.8%)
CIE-LAB	lab(29.99, 49.94, -33.11)
CIE-LCH	lch(29.99, 59.92, 326.46°)
OKLab	oklab(41.82% 0.1373 -0.092)
OKLCH	oklch(41.82% 0.165 326.2)
XYZ	xyz(11.6220, 6.2315, 19.3257)
Luminance	0.0623 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771D7B #217B1D

analogous

#481D7B #771D7B #7B1D50

triadic

#771D7B #7B771D #1D7B77

tetradic

#771D7B #7B481D #217B1D #1D507B

square

#771D7B #7B481D #217B1D #1D507B

split-complementary

#771D7B #507B1D #1D7B48

monochromatic

#180619 #471149 #771D7B #A729AD #CC40D2

Accessibility & contrast

On white

9.35

#771D7B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.25

#771D7B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771D7B

9.35:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771D7B	#FFFFFF	#000000	##FFFFFF
##771D7B	1.00	9.35	2.25	9.35
#FFFFFF	9.35	1.00	21.00	1.00
#000000	2.25	21.00	1.00	21.00
##FFFFFF	9.35	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#013F7E

Deuteranopia (green-blind)

#334A79

Tritanopia (blue-blind)

#7A2D4B

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #771d7b;
/* rgb */ color: rgb(119, 29, 123);
/* oklch */ color: oklch(41.8% 0.165 326.2);

Tailwind

colors: {
  custom: {
    50: '#a164a1',
    500: '#771d7b',
    950: '#000000',
  },
}

SCSS

$custom: #771d7b;
$custom-light: #a164a1;
$custom-dark: #000000;

JSON

{
  "hex": "#771d7b",
  "rgb": {
    "r": 119,
    "g": 29,
    "b": 123
  },
  "hsl": {
    "h": 297.447,
    "s": 61.842,
    "l": 29.804
  },
  "oklch": {
    "l": 0.41823,
    "c": 0.16527,
    "h": 326.2
  },
  "luminance": 0.06231
}

Semantic roles & 50–950 ramp

primary

#771D7B

secondary

#4AAF45

accent

#E5434A

background

#FAF6FA

surface

#F4EBF3

border

#CEC6CD

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #771D7B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →