#771D73#771D73

#771D73 is a dark, vivid purple. Relative luminance 0.060; OKLCH L 41.3% C 0.159 H 329.9°. Best body text is #FFFFFF at 9.51:1 contrast (WCAG AA passes).

Color values

HEX	#771D73
RGB	rgb(119, 29, 115)
HSL	hsl(303, 61%, 29%)
HSV	hsv(303, 76%, 47%)
CMYK	cmyk(0%, 75.6%, 3.4%, 53.3%)
CIE-LAB	lab(29.51, 48.53, -28.79)
CIE-LCH	lch(29.51, 56.43, 329.32°)
OKLab	oklab(41.33% 0.1373 -0.0795)
OKLCH	oklch(41.33% 0.159 329.9)
XYZ	xyz(11.1416, 6.0393, 16.7952)
Luminance	0.0604 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771D73 #1D7721

analogous

#4E1D77 #771D73 #771D46

triadic

#771D73 #73771D #1D7377

tetradic

#771D73 #774E1D #1D7721 #1D4677

square

#771D73 #774E1D #1D7721 #1D4677

split-complementary

#771D73 #46771D #1D774E

monochromatic

#190618 #461143 #771D73 #A829A3 #D03ECA

Accessibility & contrast

On white

9.51

#771D73 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.21

#771D73 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771D73

9.51:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771D73	#FFFFFF	#000000	##FFFFFF
##771D73	1.00	9.51	2.21	9.51
#FFFFFF	9.51	1.00	21.00	1.00
#000000	2.21	21.00	1.00	21.00
##FFFFFF	9.51	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#123E75

Deuteranopia (green-blind)

#384A71

Tritanopia (blue-blind)

#7C2946

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #771d73;
/* rgb */ color: rgb(119, 29, 115);
/* oklch */ color: oklch(41.3% 0.159 329.9);

Tailwind

colors: {
  custom: {
    50: '#a1639b',
    500: '#771d73',
    950: '#000000',
  },
}

SCSS

$custom: #771d73;
$custom-light: #a1639b;
$custom-dark: #000000;

JSON

{
  "hex": "#771d73",
  "rgb": {
    "r": 119,
    "g": 29,
    "b": 115
  },
  "hsl": {
    "h": 302.667,
    "s": 60.811,
    "l": 29.02
  },
  "oklch": {
    "l": 0.41327,
    "c": 0.15867,
    "h": 329.9
  },
  "luminance": 0.06038
}

Semantic roles & 50–950 ramp

primary

#771D73

secondary

#45AB49

accent

#E44B44

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #771D73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →