#771D4B#771D4B
#771D4B is a dark, vivid pink. Relative luminance 0.053; OKLCH L 39.3% C 0.131 H 353.7°. Best body text is #FFFFFF at 10.19:1 contrast (WCAG AA passes).
Color values
| HEX | #771D4B |
|---|---|
| RGB | rgb(119, 29, 75) |
| HSL | hsl(329, 61%, 29%) |
| HSV | hsv(329, 76%, 47%) |
| CMYK | cmyk(0%, 75.6%, 37%, 53.3%) |
| CIE-LAB | lab(27.60, 42.62, -5.66) |
| CIE-LCH | lch(27.60, 42.99, 352.43°) |
| OKLab | oklab(39.32% 0.1306 -0.0144) |
| OKLCH | oklch(39.32% 0.131 353.7) |
| XYZ | xyz(9.3177, 5.3098, 7.1895) |
| Luminance | 0.0531 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.20
Velvet
#750851
ΔE00 4.15
Wine (survey)
#80013F
ΔE00 4.53
Merlot
#730039
ΔE00 4.67
Reddish Purple
#910951
ΔE00 5.08
Mulberry
#920A4E
ΔE00 5.49
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771D4B #1D7749
analogous
#761D77 #771D4B #771D1E
triadic
#771D4B #4B771D #1D4B77
tetradic
#771D4B #77761D #1D7749 #1D1E77
square
#771D4B #77761D #1D7749 #1D1E77
split-complementary
#771D4B #1E771D #1D7776
monochromatic
#190610 #46112C #771D4B #A8296A #D03E89
Accessibility & contrast
On white
10.19
#771D4B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.06
#771D4B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771D4B
10.19:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771D4B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771D4B | 1.00 | 10.19 | 2.06 | 10.19 |
| #FFFFFF | 10.19 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.06 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.19 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2D374C
Deuteranopia (green-blind)
#474749
Tritanopia (blue-blind)
#811531
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #771d4b; /* rgb */ color: rgb(119, 29, 75); /* oklch */ color: oklch(39.3% 0.131 353.7);
Tailwind
colors: {
custom: {
50: '#a2627d',
500: '#771d4b',
950: '#000000',
},
}SCSS
$custom: #771d4b; $custom-light: #a2627d; $custom-dark: #000000;
JSON
{
"hex": "#771d4b",
"rgb": {
"r": 119,
"g": 29,
"b": 75
},
"hsl": {
"h": 329.333,
"s": 60.811,
"l": 29.02
},
"oklch": {
"l": 0.39319,
"c": 0.13141,
"h": 353.7
},
"luminance": 0.05309
}Semantic roles & 50–950 ramp
primary
#771D4B
secondary
#45AB77
accent
#E49244
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#100509
muted
#7F7A7B