#771D43#771D43
#771D43 is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.0% C 0.128 H 359.4°. Best body text is #FFFFFF at 10.29:1 contrast (WCAG AA passes).
Color values
| HEX | #771D43 |
|---|---|
| RGB | rgb(119, 29, 67) |
| HSL | hsl(335, 61%, 29%) |
| HSV | hsv(335, 76%, 47%) |
| CMYK | cmyk(0%, 75.6%, 43.7%, 53.3%) |
| CIE-LAB | lab(27.32, 41.70, -0.73) |
| CIE-LCH | lch(27.32, 41.71, 359.00°) |
| OKLab | oklab(39.02% 0.1279 -0.0014) |
| OKLCH | oklch(39.02% 0.128 359.4) |
| XYZ | xyz(9.0609, 5.2071, 5.8370) |
| Luminance | 0.0521 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.10
Wine (survey)
#80013F
ΔE00 3.14
Merlot
#730039
ΔE00 3.42
Mulberry
#920A4E
ΔE00 5.29
Reddish Purple
#910951
ΔE00 5.39
Velvet
#750851
ΔE00 6.45
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771D43 #1D7751
analogous
#771D70 #771D43 #77241D
triadic
#771D43 #43771D #1D4377
tetradic
#771D43 #70771D #1D7751 #241D77
square
#771D43 #70771D #1D7751 #241D77
split-complementary
#771D43 #1D7724 #1D7077
monochromatic
#19060E #461127 #771D43 #A8295F #D03E7C
Accessibility & contrast
On white
10.29
#771D43 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.04
#771D43 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771D43
10.29:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771D43 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771D43 | 1.00 | 10.29 | 2.04 | 10.29 |
| #FFFFFF | 10.29 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.29 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#303644
Deuteranopia (green-blind)
#484741
Tritanopia (blue-blind)
#81102D
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #771d43; /* rgb */ color: rgb(119, 29, 67); /* oklch */ color: oklch(39.0% 0.128 359.4);
Tailwind
colors: {
custom: {
50: '#a36177',
500: '#771d43',
950: '#000000',
},
}SCSS
$custom: #771d43; $custom-light: #a36177; $custom-dark: #000000;
JSON
{
"hex": "#771d43",
"rgb": {
"r": 119,
"g": 29,
"b": 67
},
"hsl": {
"h": 334.667,
"s": 60.811,
"l": 29.02
},
"oklch": {
"l": 0.39018,
"c": 0.12794,
"h": 359.4
},
"luminance": 0.05206
}Semantic roles & 50–950 ramp
primary
#771D43
secondary
#45AB80
accent
#E4A044
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100508
muted
#7F7A7B