#771D3C#771D3C
#771D3C is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.8% C 0.126 H 4.5°. Best body text is #FFFFFF at 10.37:1 contrast (WCAG AA passes).
Color values
| HEX | #771D3C |
|---|---|
| RGB | rgb(119, 29, 60) |
| HSL | hsl(339, 61%, 29%) |
| HSV | hsv(339, 76%, 47%) |
| CMYK | cmyk(0%, 75.6%, 49.6%, 53.3%) |
| CIE-LAB | lab(27.10, 40.98, 3.67) |
| CIE-LCH | lch(27.10, 41.14, 5.11°) |
| OKLab | oklab(38.78% 0.1253 0.0098) |
| OKLCH | oklch(38.78% 0.126 4.5) |
| XYZ | xyz(8.8635, 5.1281, 4.7972) |
| Luminance | 0.0513 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 3.52
Merlot
#730039
ΔE00 3.86
Red Purple
#820747
ΔE00 4.65
Bordeaux
#7B002C
ΔE00 4.95
Red Wine
#8C0034
ΔE00 5.72
Mulberry
#920A4E
ΔE00 6.19
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771D3C #1D7758
analogous
#771D69 #771D3C #772B1D
triadic
#771D3C #3C771D #1D3C77
tetradic
#771D3C #69771D #1D7758 #2B1D77
square
#771D3C #69771D #1D7758 #2B1D77
split-complementary
#771D3C #1D772B #1D6977
monochromatic
#19060C #461123 #771D3C #A82955 #D03E71
Accessibility & contrast
On white
10.37
#771D3C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#771D3C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771D3C
10.37:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771D3C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771D3C | 1.00 | 10.37 | 2.03 | 10.37 |
| #FFFFFF | 10.37 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.37 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#32353D
Deuteranopia (green-blind)
#4A463A
Tritanopia (blue-blind)
#820C2A
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #771d3c; /* rgb */ color: rgb(119, 29, 60); /* oklch */ color: oklch(38.8% 0.126 4.5);
Tailwind
colors: {
custom: {
50: '#a36171',
500: '#771d3c',
950: '#000000',
},
}SCSS
$custom: #771d3c; $custom-light: #a36171; $custom-dark: #000000;
JSON
{
"hex": "#771d3c",
"rgb": {
"r": 119,
"g": 29,
"b": 60
},
"hsl": {
"h": 339.333,
"s": 60.811,
"l": 29.02
},
"oklch": {
"l": 0.38784,
"c": 0.12568,
"h": 4.5
},
"luminance": 0.05127
}Semantic roles & 50–950 ramp
primary
#771D3C
secondary
#45AB88
accent
#E4AD44
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#100507
muted
#7F7A7A