#771D3B#771D3B

#771D3B is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.8% C 0.125 H 5.2°. Best body text is #FFFFFF at 10.38:1 contrast (WCAG AA passes).

Color values

HEX	#771D3B
RGB	rgb(119, 29, 59)
HSL	hsl(340, 61%, 29%)
HSV	hsv(340, 76%, 47%)
CMYK	cmyk(0%, 75.6%, 50.4%, 53.3%)
CIE-LAB	lab(27.07, 40.88, 4.30)
CIE-LCH	lch(27.07, 41.11, 6.00°)
OKLab	oklab(38.75% 0.1249 0.0114)
OKLCH	oklch(38.75% 0.125 5.2)
XYZ	xyz(8.8373, 5.1176, 4.6593)
Luminance	0.0512 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771D3B #1D7759

analogous

#771D68 #771D3B #772C1D

triadic

#771D3B #3B771D #1D3B77

tetradic

#771D3B #68771D #1D7759 #2C1D77

square

#771D3B #68771D #1D7759 #2C1D77

split-complementary

#771D3B #1D772C #1D6877

monochromatic

#19060C #461123 #771D3B #A82953 #D03E6F

Accessibility & contrast

On white

10.38

#771D3B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.02

#771D3B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771D3B

10.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771D3B	#FFFFFF	#000000	##FFFFFF
##771D3B	1.00	10.38	2.02	10.38
#FFFFFF	10.38	1.00	21.00	1.00
#000000	2.02	21.00	1.00	21.00
##FFFFFF	10.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#32353C

Deuteranopia (green-blind)

#4A4639

Tritanopia (blue-blind)

#820B29

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #771d3b;
/* rgb */ color: rgb(119, 29, 59);
/* oklch */ color: oklch(38.8% 0.125 5.2);

Tailwind

colors: {
  custom: {
    50: '#a36170',
    500: '#771d3b',
    950: '#000000',
  },
}

SCSS

$custom: #771d3b;
$custom-light: #a36170;
$custom-dark: #000000;

JSON

{
  "hex": "#771d3b",
  "rgb": {
    "r": 119,
    "g": 29,
    "b": 59
  },
  "hsl": {
    "h": 340,
    "s": 60.811,
    "l": 29.02
  },
  "oklch": {
    "l": 0.38752,
    "c": 0.12542,
    "h": 5.2
  },
  "luminance": 0.05116
}

Semantic roles & 50–950 ramp

primary

#771D3B

secondary

#45AB89

accent

#E4AF44

background

#FAF6F6

surface

#F4EBEC

border

#CEC6C7

text

#100507

muted

#7F7A7A

Preview Lab

Preview with #771D3B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →