#771D27#771D27
#771D27 is a dark, vivid red. Relative luminance 0.049; OKLCH L 38.2% C 0.123 H 19.3°. Best body text is #FFFFFF at 10.56:1 contrast (WCAG AA passes).
Color values
| HEX | #771D27 |
|---|---|
| RGB | rgb(119, 29, 39) |
| HSL | hsl(353, 61%, 29%) |
| HSV | hsv(353, 76%, 47%) |
| CMYK | cmyk(0%, 75.6%, 67.2%, 53.3%) |
| CIE-LAB | lab(26.59, 39.28, 17.11) |
| CIE-LCH | lch(26.59, 42.84, 23.54°) |
| OKLab | oklab(38.24% 0.1165 0.0408) |
| OKLCH | oklch(38.24% 0.123 19.3) |
| XYZ | xyz(8.4142, 4.9484, 2.4311) |
| Luminance | 0.0495 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine Red
#7B0323
ΔE00 3.05
Burgundy
#800020
ΔE00 3.36
Claret
#680018
ΔE00 4.79
Wine
#722F37
ΔE00 5.13
Bordeaux
#7B002C
ΔE00 5.36
Maroon (survey)
#650021
ΔE00 6.35
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771D27 #1D776D
analogous
#771D54 #771D27 #77401D
triadic
#771D27 #27771D #1D2777
tetradic
#771D27 #54771D #1D776D #401D77
square
#771D27 #54771D #1D776D #401D77
split-complementary
#771D27 #1D7740 #1D5477
monochromatic
#190608 #461117 #771D27 #A82937 #D03E4F
Accessibility & contrast
On white
10.56
#771D27 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.99
#771D27 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771D27
10.56:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771D27 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771D27 | 1.00 | 10.56 | 1.99 | 10.56 |
| #FFFFFF | 10.56 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.99 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.56 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#363327
Deuteranopia (green-blind)
#4D4624
Tritanopia (blue-blind)
#830021
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #771d27; /* rgb */ color: rgb(119, 29, 39); /* oklch */ color: oklch(38.2% 0.123 19.3);
Tailwind
colors: {
custom: {
50: '#a46161',
500: '#771d27',
950: '#000000',
},
}SCSS
$custom: #771d27; $custom-light: #a46161; $custom-dark: #000000;
JSON
{
"hex": "#771d27",
"rgb": {
"r": 119,
"g": 29,
"b": 39
},
"hsl": {
"h": 353.333,
"s": 60.811,
"l": 29.02
},
"oklch": {
"l": 0.38241,
"c": 0.12345,
"h": 19.3
},
"luminance": 0.04947
}Semantic roles & 50–950 ramp
primary
#771D27
secondary
#45ABA0
accent
#E4D244
background
#FAF5F5
surface
#F4EAE9
border
#CEC6C5
text
#100505
muted
#7F7979