#771D14#771D14

#771D14 is a dark, vivid red. Relative luminance 0.049; OKLCH L 37.9% C 0.126 H 29.8°. Best body text is #FFFFFF at 10.66:1 contrast (WCAG AA passes).

Color values

HEX	#771D14
RGB	rgb(119, 29, 20)
HSL	hsl(5, 71%, 27%)
HSV	hsv(5, 83%, 47%)
CMYK	cmyk(0%, 75.6%, 83.2%, 53.3%)
CIE-LAB	lab(26.31, 38.33, 28.84)
CIE-LCH	lch(26.31, 47.97, 36.96°)
OKLab	oklab(37.95% 0.1092 0.0624)
OKLCH	oklch(37.95% 0.126 29.8)
XYZ	xyz(8.1743, 4.8524, 1.1679)
Luminance	0.0485 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771D14 #146E77

analogous

#77143C #771D14 #774F14

triadic

#771D14 #14771D #1D1477

tetradic

#771D14 #3C7714 #146E77 #4F1477

square

#771D14 #3C7714 #146E77 #4F1477

split-complementary

#771D14 #14774F #143C77

monochromatic

#1A0604 #43100B #771D14 #AB2A1D #DB3A2A

Accessibility & contrast

On white

10.66

#771D14 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.97

#771D14 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771D14

10.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771D14	#FFFFFF	#000000	##FFFFFF
##771D14	1.00	10.66	1.97	10.66
#FFFFFF	10.66	1.00	21.00	1.00
#000000	1.97	21.00	1.00	21.00
##FFFFFF	10.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#383212

Deuteranopia (green-blind)

#4E4510

Tritanopia (blue-blind)

#84001C

Achromatopsia (no color)

#3E3E3E

Design tokens & code

CSS

--color: #771d14;
/* rgb */ color: rgb(119, 29, 20);
/* oklch */ color: oklch(37.9% 0.126 29.8);

Tailwind

colors: {
  custom: {
    50: '#a66052',
    500: '#771d14',
    950: '#000000',
  },
}

SCSS

$custom: #771d14;
$custom-light: #a66052;
$custom-dark: #000000;

JSON

{
  "hex": "#771d14",
  "rgb": {
    "r": 119,
    "g": 29,
    "b": 20
  },
  "hsl": {
    "h": 5.455,
    "s": 71.223,
    "l": 27.255
  },
  "oklch": {
    "l": 0.37945,
    "c": 0.12577,
    "h": 29.8
  },
  "luminance": 0.04851
}

Semantic roles & 50–950 ramp

primary

#771D14

secondary

#3AA2AD

accent

#DEEE3A

background

#FBF5F4

surface

#F6EAE7

border

#D0C6C3

text

#110502

muted

#807978

Preview Lab

Preview with #771D14

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →