#771C4B#771C4B
#771C4B is a dark, vivid pink. Relative luminance 0.053; OKLCH L 39.2% C 0.133 H 353.5°. Best body text is #FFFFFF at 10.23:1 contrast (WCAG AA passes).
Color values
| HEX | #771C4B |
|---|---|
| RGB | rgb(119, 28, 75) |
| HSL | hsl(329, 62%, 29%) |
| HSV | hsv(329, 76%, 47%) |
| CMYK | cmyk(0%, 76.5%, 37%, 53.3%) |
| CIE-LAB | lab(27.47, 42.99, -5.86) |
| CIE-LCH | lch(27.47, 43.39, 352.23°) |
| OKLab | oklab(39.22% 0.1318 -0.015) |
| OKLCH | oklch(39.22% 0.133 353.5) |
| XYZ | xyz(9.2936, 5.2616, 7.1814) |
| Luminance | 0.0526 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.15
Velvet
#750851
ΔE00 3.99
Wine (survey)
#80013F
ΔE00 4.52
Merlot
#730039
ΔE00 4.63
Reddish Purple
#910951
ΔE00 5.07
Mulberry
#920A4E
ΔE00 5.50
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771C4B #1C7748
analogous
#761C77 #771C4B #771C1E
triadic
#771C4B #4B771C #1C4B77
tetradic
#771C4B #77761C #1C7748 #1C1E77
square
#771C4B #77761C #1C7748 #1C1E77
split-complementary
#771C4B #1E771C #1C7776
monochromatic
#190610 #45102C #771C4B #A9286A #D13C89
Accessibility & contrast
On white
10.23
#771C4B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.05
#771C4B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771C4B
10.23:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771C4B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771C4B | 1.00 | 10.23 | 2.05 | 10.23 |
| #FFFFFF | 10.23 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.05 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.23 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2D364C
Deuteranopia (green-blind)
#464749
Tritanopia (blue-blind)
#811331
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #771c4b; /* rgb */ color: rgb(119, 28, 75); /* oklch */ color: oklch(39.2% 0.133 353.5);
Tailwind
colors: {
custom: {
50: '#a2617d',
500: '#771c4b',
950: '#000000',
},
}SCSS
$custom: #771c4b; $custom-light: #a2617d; $custom-dark: #000000;
JSON
{
"hex": "#771c4b",
"rgb": {
"r": 119,
"g": 28,
"b": 75
},
"hsl": {
"h": 329.011,
"s": 61.905,
"l": 28.824
},
"oklch": {
"l": 0.39221,
"c": 0.13264,
"h": 353.5
},
"luminance": 0.0526
}Semantic roles & 50–950 ramp
primary
#771C4B
secondary
#44AB76
accent
#E59143
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#100509
muted
#7F7A7B