#771C48#771C48
#771C48 is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.1% C 0.131 H 355.6°. Best body text is #FFFFFF at 10.27:1 contrast (WCAG AA passes).
Color values
| HEX | #771C48 |
|---|---|
| RGB | rgb(119, 28, 72) |
| HSL | hsl(331, 62%, 29%) |
| HSV | hsv(331, 76%, 47%) |
| CMYK | cmyk(0%, 76.5%, 39.5%, 53.3%) |
| CIE-LAB | lab(27.36, 42.63, -4.02) |
| CIE-LCH | lch(27.36, 42.82, 354.61°) |
| OKLab | oklab(39.1% 0.1308 -0.0101) |
| OKLCH | oklch(39.1% 0.131 355.6) |
| XYZ | xyz(9.1933, 5.2215, 6.6534) |
| Luminance | 0.0522 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 2.82
Wine (survey)
#80013F
ΔE00 3.84
Merlot
#730039
ΔE00 3.99
Velvet
#750851
ΔE00 4.80
Reddish Purple
#910951
ΔE00 5.01
Mulberry
#920A4E
ΔE00 5.27
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771C48 #1C774B
analogous
#771C76 #771C48 #771E1C
triadic
#771C48 #48771C #1C4877
tetradic
#771C48 #76771C #1C774B #1E1C77
square
#771C48 #76771C #1C774B #1E1C77
split-complementary
#771C48 #1C771E #1C7677
monochromatic
#19060F #45102A #771C48 #A92866 #D13C84
Accessibility & contrast
On white
10.27
#771C48 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.04
#771C48 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771C48
10.27:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771C48 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771C48 | 1.00 | 10.27 | 2.04 | 10.27 |
| #FFFFFF | 10.27 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.27 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2E3649
Deuteranopia (green-blind)
#474746
Tritanopia (blue-blind)
#81122F
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #771c48; /* rgb */ color: rgb(119, 28, 72); /* oklch */ color: oklch(39.1% 0.131 355.6);
Tailwind
colors: {
custom: {
50: '#a2617a',
500: '#771c48',
950: '#000000',
},
}SCSS
$custom: #771c48; $custom-light: #a2617a; $custom-dark: #000000;
JSON
{
"hex": "#771c48",
"rgb": {
"r": 119,
"g": 28,
"b": 72
},
"hsl": {
"h": 330.989,
"s": 61.905,
"l": 28.824
},
"oklch": {
"l": 0.39104,
"c": 0.13123,
"h": 355.6
},
"luminance": 0.0522
}Semantic roles & 50–950 ramp
primary
#771C48
secondary
#44AB79
accent
#E59743
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100509
muted
#7F7A7B