#771C3D#771C3D
#771C3D is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.7% C 0.127 H 3.5°. Best body text is #FFFFFF at 10.41:1 contrast (WCAG AA passes).
Color values
| HEX | #771C3D |
|---|---|
| RGB | rgb(119, 28, 61) |
| HSL | hsl(338, 62%, 29%) |
| HSV | hsv(338, 76%, 47%) |
| CMYK | cmyk(0%, 76.5%, 48.7%, 53.3%) |
| CIE-LAB | lab(26.99, 41.45, 2.84) |
| CIE-LCH | lch(26.99, 41.55, 3.92°) |
| OKLab | oklab(38.72% 0.1269 0.0077) |
| OKLCH | oklch(38.72% 0.127 3.5) |
| XYZ | xyz(8.8660, 5.0905, 4.9297) |
| Luminance | 0.0509 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 3.18
Merlot
#730039
ΔE00 3.50
Red Purple
#820747
ΔE00 4.21
Bordeaux
#7B002C
ΔE00 5.26
Mulberry
#920A4E
ΔE00 5.92
Red Wine
#8C0034
ΔE00 5.99
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771C3D #1C7756
analogous
#771C6B #771C3D #77291C
triadic
#771C3D #3D771C #1C3D77
tetradic
#771C3D #6B771C #1C7756 #291C77
square
#771C3D #6B771C #1C7756 #291C77
split-complementary
#771C3D #1C7729 #1C6B77
monochromatic
#19060D #451024 #771C3D #A92856 #D13C72
Accessibility & contrast
On white
10.41
#771C3D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.02
#771C3D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771C3D
10.41:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771C3D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771C3D | 1.00 | 10.41 | 2.02 | 10.41 |
| #FFFFFF | 10.41 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.41 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#31343E
Deuteranopia (green-blind)
#49463B
Tritanopia (blue-blind)
#820B2A
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #771c3d; /* rgb */ color: rgb(119, 28, 61); /* oklch */ color: oklch(38.7% 0.127 3.5);
Tailwind
colors: {
custom: {
50: '#a36172',
500: '#771c3d',
950: '#000000',
},
}SCSS
$custom: #771c3d; $custom-light: #a36172; $custom-dark: #000000;
JSON
{
"hex": "#771c3d",
"rgb": {
"r": 119,
"g": 28,
"b": 61
},
"hsl": {
"h": 338.242,
"s": 61.905,
"l": 28.824
},
"oklch": {
"l": 0.38716,
"c": 0.12713,
"h": 3.5
},
"luminance": 0.05089
}Semantic roles & 50–950 ramp
primary
#771C3D
secondary
#44AB86
accent
#E5AA43
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#100507
muted
#7F7A7A