#771C38#771C38
#771C38 is a dark, vivid pink. Relative luminance 0.050; OKLCH L 38.6% C 0.126 H 7.1°. Best body text is #FFFFFF at 10.46:1 contrast (WCAG AA passes).
Color values
| HEX | #771C38 |
|---|---|
| RGB | rgb(119, 28, 56) |
| HSL | hsl(342, 62%, 29%) |
| HSV | hsv(342, 76%, 47%) |
| CMYK | cmyk(0%, 76.5%, 52.9%, 53.3%) |
| CIE-LAB | lab(26.85, 40.98, 6.01) |
| CIE-LCH | lch(26.85, 41.42, 8.35°) |
| OKLab | oklab(38.56% 0.1249 0.0156) |
| OKLCH | oklch(38.56% 0.126 7.1) |
| XYZ | xyz(8.7376, 5.0392, 4.2532) |
| Luminance | 0.0504 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.86
Wine (survey)
#80013F
ΔE00 4.26
Merlot
#730039
ΔE00 4.57
Red Wine
#8C0034
ΔE00 4.93
Wine
#722F37
ΔE00 5.48
Red Purple
#820747
ΔE00 5.72
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771C38 #1C775B
analogous
#771C66 #771C38 #772D1C
triadic
#771C38 #38771C #1C3877
tetradic
#771C38 #66771C #1C775B #2D1C77
square
#771C38 #66771C #1C775B #2D1C77
split-complementary
#771C38 #1C772D #1C6677
monochromatic
#19060C #451021 #771C38 #A9284F #D13C6A
Accessibility & contrast
On white
10.46
#771C38 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.01
#771C38 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771C38
10.46:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771C38 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771C38 | 1.00 | 10.46 | 2.01 | 10.46 |
| #FFFFFF | 10.46 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.01 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.46 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#323439
Deuteranopia (green-blind)
#4A4636
Tritanopia (blue-blind)
#820728
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #771c38; /* rgb */ color: rgb(119, 28, 56); /* oklch */ color: oklch(38.6% 0.126 7.1);
Tailwind
colors: {
custom: {
50: '#a3616e',
500: '#771c38',
950: '#000000',
},
}SCSS
$custom: #771c38; $custom-light: #a3616e; $custom-dark: #000000;
JSON
{
"hex": "#771c38",
"rgb": {
"r": 119,
"g": 28,
"b": 56
},
"hsl": {
"h": 341.538,
"s": 61.905,
"l": 28.824
},
"oklch": {
"l": 0.38561,
"c": 0.12589,
"h": 7.1
},
"luminance": 0.05038
}Semantic roles & 50–950 ramp
primary
#771C38
secondary
#44AB8B
accent
#E5B343
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#100507
muted
#7F7A7A