#771C28#771C28

#771C28 is a dark, vivid red. Relative luminance 0.049; OKLCH L 38.2% C 0.124 H 18.3°. Best body text is #FFFFFF at 10.60:1 contrast (WCAG AA passes).

Color values

HEX	#771C28
RGB	rgb(119, 28, 40)
HSL	hsl(352, 62%, 29%)
HSV	hsv(352, 76%, 47%)
CMYK	cmyk(0%, 76.5%, 66.4%, 53.3%)
CIE-LAB	lab(26.47, 39.73, 16.29)
CIE-LCH	lch(26.47, 42.94, 22.30°)
OKLab	oklab(38.16% 0.1182 0.0391)
OKLCH	oklch(38.16% 0.124 18.3)
XYZ	xyz(8.4069, 4.9069, 2.5115)
Luminance	0.0491 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771C28 #1C776B

analogous

#771C56 #771C28 #773E1C

triadic

#771C28 #28771C #1C2877

tetradic

#771C28 #56771C #1C776B #3E1C77

square

#771C28 #56771C #1C776B #3E1C77

split-complementary

#771C28 #1C773E #1C5677

monochromatic

#190608 #451017 #771C28 #A92839 #D13C50

Accessibility & contrast

On white

10.60

#771C28 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.98

#771C28 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771C28

10.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771C28	#FFFFFF	#000000	##FFFFFF
##771C28	1.00	10.60	1.98	10.60
#FFFFFF	10.60	1.00	21.00	1.00
#000000	1.98	21.00	1.00	21.00
##FFFFFF	10.60	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#353228

Deuteranopia (green-blind)

#4C4625

Tritanopia (blue-blind)

#830021

Achromatopsia (no color)

#3F3F3F

Design tokens & code

CSS

--color: #771c28;
/* rgb */ color: rgb(119, 28, 40);
/* oklch */ color: oklch(38.2% 0.124 18.3);

Tailwind

colors: {
  custom: {
    50: '#a46061',
    500: '#771c28',
    950: '#000000',
  },
}

SCSS

$custom: #771c28;
$custom-light: #a46061;
$custom-dark: #000000;

JSON

{
  "hex": "#771c28",
  "rgb": {
    "r": 119,
    "g": 28,
    "b": 40
  },
  "hsl": {
    "h": 352.088,
    "s": 61.905,
    "l": 28.824
  },
  "oklch": {
    "l": 0.38158,
    "c": 0.12445,
    "h": 18.3
  },
  "luminance": 0.04906
}

Semantic roles & 50–950 ramp

primary

#771C28

secondary

#44AB9D

accent

#E5D043

background

#FAF5F5

surface

#F4EAE9

border

#CEC6C5

text

#100505

muted

#7F7979

Preview Lab

Preview with #771C28

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →