#771C1F#771C1F

#771C1F is a dark, vivid red. Relative luminance 0.049; OKLCH L 38.0% C 0.125 H 23.8°. Best body text is #FFFFFF at 10.66:1 contrast (WCAG AA passes).

Color values

HEX	#771C1F
RGB	rgb(119, 28, 31)
HSL	hsl(358, 62%, 29%)
HSV	hsv(358, 76%, 47%)
CMYK	cmyk(0%, 76.5%, 73.9%, 53.3%)
CIE-LAB	lab(26.31, 39.20, 22.03)
CIE-LCH	lch(26.31, 44.96, 29.33°)
OKLab	oklab(37.99% 0.1144 0.0506)
OKLCH	oklch(37.99% 0.125 23.8)
XYZ	xyz(8.2713, 4.8526, 1.7972)
Luminance	0.0485 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771C1F #1C7774

analogous

#771C4D #771C1F #77471C

triadic

#771C1F #1F771C #1C1F77

tetradic

#771C1F #4D771C #1C7774 #471C77

square

#771C1F #4D771C #1C7774 #471C77

split-complementary

#771C1F #1C7747 #1C4D77

monochromatic

#190606 #451012 #771C1F #A9282C #D13C41

Accessibility & contrast

On white

10.66

#771C1F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.97

#771C1F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771C1F

10.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771C1F	#FFFFFF	#000000	##FFFFFF
##771C1F	1.00	10.66	1.97	10.66
#FFFFFF	10.66	1.00	21.00	1.00
#000000	1.97	21.00	1.00	21.00
##FFFFFF	10.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#36321E

Deuteranopia (green-blind)

#4D451C

Tritanopia (blue-blind)

#83001E

Achromatopsia (no color)

#3E3E3E

Design tokens & code

CSS

--color: #771c1f;
/* rgb */ color: rgb(119, 28, 31);
/* oklch */ color: oklch(38.0% 0.125 23.8);

Tailwind

colors: {
  custom: {
    50: '#a5605a',
    500: '#771c1f',
    950: '#000000',
  },
}

SCSS

$custom: #771c1f;
$custom-light: #a5605a;
$custom-dark: #000000;

JSON

{
  "hex": "#771c1f",
  "rgb": {
    "r": 119,
    "g": 28,
    "b": 31
  },
  "hsl": {
    "h": 358.022,
    "s": 61.905,
    "l": 28.824
  },
  "oklch": {
    "l": 0.37991,
    "c": 0.1251,
    "h": 23.8
  },
  "luminance": 0.04851
}

Semantic roles & 50–950 ramp

primary

#771C1F

secondary

#44ABA8

accent

#E5E043

background

#FAF5F5

surface

#F5EAE9

border

#CFC6C5

text

#110504

muted

#807979

Preview Lab

Preview with #771C1F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →