#771BA0#771BA0

#771BA0 is a dark, vivid purple. Relative luminance 0.072; OKLCH L 44.3% C 0.199 H 312.1°. Best body text is #FFFFFF at 8.58:1 contrast (WCAG AA passes).

Color values

HEX	#771BA0
RGB	rgb(119, 27, 160)
HSL	hsl(282, 71%, 37%)
HSV	hsv(282, 83%, 63%)
CMYK	cmyk(25.6%, 83.1%, 0%, 37.3%)
CIE-LAB	lab(32.36, 57.77, -52.17)
CIE-LCH	lch(32.36, 77.84, 317.91°)
OKLab	oklab(44.31% 0.1336 -0.1479)
OKLCH	oklch(44.31% 0.199 312.1)
XYZ	xyz(14.3437, 7.2443, 33.8936)
Luminance	0.0724 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771BA0 #44A01B

analogous

#351BA0 #771BA0 #A01B87

triadic

#771BA0 #A0771B #1BA077

tetradic

#771BA0 #A0351B #44A01B #1B87A0

square

#771BA0 #A0351B #44A01B #1B87A0

split-complementary

#771BA0 #87A01B #1BA035

monochromatic

#290937 #50126C #771BA0 #9E24D4 #B653E2

Accessibility & contrast

On white

8.58

#771BA0 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.45

#771BA0 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771BA0

8.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771BA0	#FFFFFF	#000000	##FFFFFF
##771BA0	1.00	8.58	2.45	8.58
#FFFFFF	8.58	1.00	21.00	1.00
#000000	2.45	21.00	1.00	21.00
##FFFFFF	8.58	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0048A3

Deuteranopia (green-blind)

#004E9D

Tritanopia (blue-blind)

#723E5F

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #771ba0;
/* rgb */ color: rgb(119, 27, 160);
/* oklch */ color: oklch(44.3% 0.199 312.1);

Tailwind

colors: {
  custom: {
    50: '#a365bd',
    500: '#771ba0',
    950: '#000000',
  },
}

SCSS

$custom: #771ba0;
$custom-light: #a365bd;
$custom-dark: #000000;

JSON

{
  "hex": "#771ba0",
  "rgb": {
    "r": 119,
    "g": 27,
    "b": 160
  },
  "hsl": {
    "h": 281.504,
    "s": 71.123,
    "l": 36.667
  },
  "oklch": {
    "l": 0.44314,
    "c": 0.19928,
    "h": 312.1
  },
  "luminance": 0.07244
}

Semantic roles & 50–950 ramp

primary

#771BA0

secondary

#75C552

accent

#EE3A71

background

#FAF6FB

surface

#F4EBF7

border

#CEC6D0

text

#100612

muted

#7F7A81

Preview Lab

Preview with #771BA0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →