#771B8D#771B8D

#771B8D is a dark, vivid purple. Relative luminance 0.066; OKLCH L 42.9% C 0.183 H 318.8°. Best body text is #FFFFFF at 9.03:1 contrast (WCAG AA passes).

Color values

HEX#771B8D
RGBrgb(119, 27, 141)
HSLhsl(288, 68%, 33%)
HSVhsv(288, 81%, 55%)
CMYKcmyk(15.6%, 80.9%, 0%, 44.7%)
CIE-LABlab(30.95, 53.97, -42.81)
CIE-LCHlch(30.95, 68.89, 321.57°)
OKLaboklab(42.88% 0.1374 -0.1204)
OKLCHoklch(42.88% 0.183 318.8)
XYZxyz(12.8067, 6.6295, 25.7992)
Luminance0.0663 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#771B8D #318D1B
analogous
#3E1B8D #771B8D #8D1B6A
triadic
#771B8D #8D771B #1B8D77
tetradic
#771B8D #8D3E1B #318D1B #1B6A8D
square
#771B8D #8D3E1B #318D1B #1B6A8D
split-complementary
#771B8D #6A8D1B #1B8D3E
monochromatic
#200726 #4C115A #771B8D #A225C0 #BF47DC

Accessibility & contrast

On white

9.03
#771B8D on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.33
#771B8D on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771B8D
9.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##771B8D#FFFFFF#000000##FFFFFF
##771B8D1.009.032.339.03
#FFFFFF9.031.0021.001.00
#0000002.3321.001.0021.00
##FFFFFF9.031.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004390
Deuteranopia (green-blind)
#234C8B
Tritanopia (blue-blind)
#773554
Achromatopsia (no color)
#494949

Design tokens & code

CSS
--color: #771b8d;
/* rgb */ color: rgb(119, 27, 141);
/* oklch */ color: oklch(42.9% 0.183 318.8);
Tailwind
colors: {
  custom: {
    50: '#a264af',
    500: '#771b8d',
    950: '#000000',
  },
}
SCSS
$custom: #771b8d;
$custom-light: #a264af;
$custom-dark: #000000;
JSON
{
  "hex": "#771b8d",
  "rgb": {
    "r": 119,
    "g": 27,
    "b": 141
  },
  "hsl": {
    "h": 288.421,
    "s": 67.857,
    "l": 32.941
  },
  "oklch": {
    "l": 0.42882,
    "c": 0.18267,
    "h": 318.8
  },
  "luminance": 0.06629
}

Semantic roles & 50–950 ramp

primary
#771B8D
secondary
#5DBD46
accent
#EB3D5F
background
#FAF6FA
surface
#F4EBF4
border
#CEC6CE
text
#0F0610
muted
#7F7A7F

Preview Lab

Preview with #771B8D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#771B8D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva