#771B7D#771B7D

#771B7D is a dark, vivid purple. Relative luminance 0.062; OKLCH L 41.8% C 0.169 H 325.3°. Best body text is #FFFFFF at 9.39:1 contrast (WCAG AA passes).

Color values

HEX	#771B7D
RGB	rgb(119, 27, 125)
HSL	hsl(296, 64%, 30%)
HSV	hsv(296, 78%, 49%)
CMYK	cmyk(4.8%, 78.4%, 0%, 51%)
CIE-LAB	lab(29.88, 50.97, -34.54)
CIE-LCH	lch(29.88, 61.57, 325.88°)
OKLab	oklab(41.79% 0.1391 -0.0962)
OKLCH	oklch(41.79% 0.169 325.3)
XYZ	xyz(11.7011, 6.1873, 19.9760)
Luminance	0.0619 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771B7D #217D1B

analogous

#461B7D #771B7D #7D1B52

triadic

#771B7D #7D771B #1B7D77

tetradic

#771B7D #7D461B #217D1B #1B527D

square

#771B7D #7D461B #217D1B #1B527D

split-complementary

#771B7D #527D1B #1B7D46

monochromatic

#180519 #47104B #771B7D #A726AF #CC3DD5

Accessibility & contrast

On white

9.39

#771B7D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.24

#771B7D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771B7D

9.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771B7D	#FFFFFF	#000000	##FFFFFF
##771B7D	1.00	9.39	2.24	9.39
#FFFFFF	9.39	1.00	21.00	1.00
#000000	2.24	21.00	1.00	21.00
##FFFFFF	9.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003F80

Deuteranopia (green-blind)

#314A7B

Tritanopia (blue-blind)

#7A2D4B

Achromatopsia (no color)

#464646

Design tokens & code

CSS

--color: #771b7d;
/* rgb */ color: rgb(119, 27, 125);
/* oklch */ color: oklch(41.8% 0.169 325.3);

Tailwind

colors: {
  custom: {
    50: '#a263a3',
    500: '#771b7d',
    950: '#000000',
  },
}

SCSS

$custom: #771b7d;
$custom-light: #a263a3;
$custom-dark: #000000;

JSON

{
  "hex": "#771b7d",
  "rgb": {
    "r": 119,
    "g": 27,
    "b": 125
  },
  "hsl": {
    "h": 296.327,
    "s": 64.474,
    "l": 29.804
  },
  "oklch": {
    "l": 0.41785,
    "c": 0.16909,
    "h": 325.3
  },
  "luminance": 0.06186
}

Semantic roles & 50–950 ramp

primary

#771B7D

secondary

#4AB143

accent

#E7404B

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #771B7D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →