#771B72#771B72

#771B72 is a dark, vivid purple. Relative luminance 0.059; OKLCH L 41.1% C 0.160 H 330.4°. Best body text is #FFFFFF at 9.61:1 contrast (WCAG AA passes).

Color values

HEX	#771B72
RGB	rgb(119, 27, 114)
HSL	hsl(303, 63%, 29%)
HSV	hsv(303, 77%, 47%)
CMYK	cmyk(0%, 77.3%, 4.2%, 53.3%)
CIE-LAB	lab(29.21, 49.05, -28.63)
CIE-LCH	lch(29.21, 56.79, 329.73°)
OKLab	oklab(41.1% 0.1393 -0.079)
OKLCH	oklch(41.1% 0.16 330.4)
XYZ	xyz(11.0369, 5.9216, 16.4780)
Luminance	0.0592 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771B72 #1B7720

analogous

#4E1B77 #771B72 #771B44

triadic

#771B72 #72771B #1B7277

tetradic

#771B72 #774E1B #1B7720 #1B4477

square

#771B72 #774E1B #1B7720 #1B4477

split-complementary

#771B72 #44771B #1B774E

monochromatic

#190618 #451042 #771B72 #A926A2 #D23ACA

Accessibility & contrast

On white

9.61

#771B72 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.18

#771B72 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771B72

9.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771B72	#FFFFFF	#000000	##FFFFFF
##771B72	1.00	9.61	2.18	9.61
#FFFFFF	9.61	1.00	21.00	1.00
#000000	2.18	21.00	1.00	21.00
##FFFFFF	9.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#103D74

Deuteranopia (green-blind)

#374970

Tritanopia (blue-blind)

#7C2745

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #771b72;
/* rgb */ color: rgb(119, 27, 114);
/* oklch */ color: oklch(41.1% 0.160 330.4);

Tailwind

colors: {
  custom: {
    50: '#a1629b',
    500: '#771b72',
    950: '#000000',
  },
}

SCSS

$custom: #771b72;
$custom-light: #a1629b;
$custom-dark: #000000;

JSON

{
  "hex": "#771b72",
  "rgb": {
    "r": 119,
    "g": 27,
    "b": 114
  },
  "hsl": {
    "h": 303.261,
    "s": 63.014,
    "l": 28.627
  },
  "oklch": {
    "l": 0.41095,
    "c": 0.16012,
    "h": 330.4
  },
  "luminance": 0.05921
}

Semantic roles & 50–950 ramp

primary

#771B72

secondary

#42AB48

accent

#E64B42

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #771B72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →