#771B6D#771B6D

#771B6D is a dark, vivid purple. Relative luminance 0.058; OKLCH L 40.8% C 0.156 H 332.9°. Best body text is #FFFFFF at 9.71:1 contrast (WCAG AA passes).

Color values

HEX	#771B6D
RGB	rgb(119, 27, 109)
HSL	hsl(307, 63%, 29%)
HSV	hsv(307, 77%, 47%)
CMYK	cmyk(0%, 77.3%, 8.4%, 53.3%)
CIE-LAB	lab(28.93, 48.21, -25.87)
CIE-LCH	lch(28.93, 54.72, 331.78°)
OKLab	oklab(40.8% 0.1391 -0.071)
OKLCH	oklch(40.8% 0.156 332.9)
XYZ	xyz(10.7601, 5.8108, 15.0199)
Luminance	0.0581 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771B6D #1B7725

analogous

#531B77 #771B6D #771B3F

triadic

#771B6D #6D771B #1B6D77

tetradic

#771B6D #77531B #1B7725 #1B3F77

square

#771B6D #77531B #1B7725 #1B3F77

split-complementary

#771B6D #3F771B #1B7753

monochromatic

#190617 #45103F #771B6D #A9269B #D23AC2

Accessibility & contrast

On white

9.71

#771B6D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.16

#771B6D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771B6D

9.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771B6D	#FFFFFF	#000000	##FFFFFF
##771B6D	1.00	9.71	2.16	9.71
#FFFFFF	9.71	1.00	21.00	1.00
#000000	2.16	21.00	1.00	21.00
##FFFFFF	9.71	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#173C6F

Deuteranopia (green-blind)

#3A496B

Tritanopia (blue-blind)

#7D2542

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #771b6d;
/* rgb */ color: rgb(119, 27, 109);
/* oklch */ color: oklch(40.8% 0.156 332.9);

Tailwind

colors: {
  custom: {
    50: '#a16297',
    500: '#771b6d',
    950: '#000000',
  },
}

SCSS

$custom: #771b6d;
$custom-light: #a16297;
$custom-dark: #000000;

JSON

{
  "hex": "#771b6d",
  "rgb": {
    "r": 119,
    "g": 27,
    "b": 109
  },
  "hsl": {
    "h": 306.522,
    "s": 63.014,
    "l": 28.627
  },
  "oklch": {
    "l": 0.408,
    "c": 0.15617,
    "h": 332.9
  },
  "luminance": 0.0581
}

Semantic roles & 50–950 ramp

primary

#771B6D

secondary

#42AB4E

accent

#E65442

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060D

muted

#7F7A7E

Preview Lab

Preview with #771B6D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →