#771B4D#771B4D

#771B4D is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.2% C 0.135 H 352.0°. Best body text is #FFFFFF at 10.25:1 contrast (WCAG AA passes).

Color values

HEX	#771B4D
RGB	rgb(119, 27, 77)
HSL	hsl(327, 63%, 29%)
HSV	hsv(327, 77%, 47%)
CMYK	cmyk(0%, 77.3%, 35.3%, 53.3%)
CIE-LAB	lab(27.42, 43.59, -7.28)
CIE-LCH	lch(27.42, 44.20, 350.53°)
OKLab	oklab(39.21% 0.1335 -0.0188)
OKLCH	oklch(39.21% 0.135 352)
XYZ	xyz(9.3398, 5.2427, 7.5398)
Luminance	0.0524 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771B4D #1B7745

analogous

#731B77 #771B4D #771B1F

triadic

#771B4D #4D771B #1B4D77

tetradic

#771B4D #77731B #1B7745 #1B1F77

square

#771B4D #77731B #1B7745 #1B1F77

split-complementary

#771B4D #1F771B #1B7773

monochromatic

#190610 #45102D #771B4D #A9266D #D23A8D

Accessibility & contrast

On white

10.25

#771B4D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.05

#771B4D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771B4D

10.25:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771B4D	#FFFFFF	#000000	##FFFFFF
##771B4D	1.00	10.25	2.05	10.25
#FFFFFF	10.25	1.00	21.00	1.00
#000000	2.05	21.00	1.00	21.00
##FFFFFF	10.25	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2B364E

Deuteranopia (green-blind)

#45474B

Tritanopia (blue-blind)

#801331

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #771b4d;
/* rgb */ color: rgb(119, 27, 77);
/* oklch */ color: oklch(39.2% 0.135 352.0);

Tailwind

colors: {
  custom: {
    50: '#a2617e',
    500: '#771b4d',
    950: '#000000',
  },
}

SCSS

$custom: #771b4d;
$custom-light: #a2617e;
$custom-dark: #000000;

JSON

{
  "hex": "#771b4d",
  "rgb": {
    "r": 119,
    "g": 27,
    "b": 77
  },
  "hsl": {
    "h": 327.391,
    "s": 63.014,
    "l": 28.627
  },
  "oklch": {
    "l": 0.39209,
    "c": 0.13484,
    "h": 352
  },
  "luminance": 0.05242
}

Semantic roles & 50–950 ramp

primary

#771B4D

secondary

#42AB72

accent

#E68D42

background

#FAF6F7

surface

#F4EBEE

border

#CEC6C9

text

#10050A

muted

#7F7A7C

Preview Lab

Preview with #771B4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →