#771B4C#771B4C

#771B4C is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.2% C 0.134 H 352.7°. Best body text is #FFFFFF at 10.27:1 contrast (WCAG AA passes).

Color values

HEX	#771B4C
RGB	rgb(119, 27, 76)
HSL	hsl(328, 63%, 29%)
HSV	hsv(328, 77%, 47%)
CMYK	cmyk(0%, 77.3%, 36.1%, 53.3%)
CIE-LAB	lab(27.38, 43.47, -6.67)
CIE-LCH	lch(27.38, 43.98, 351.28°)
OKLab	oklab(39.17% 0.1332 -0.0171)
OKLCH	oklch(39.17% 0.134 352.7)
XYZ	xyz(9.3048, 5.2287, 7.3553)
Luminance	0.0523 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771B4C #1B7746

analogous

#741B77 #771B4C #771B1E

triadic

#771B4C #4C771B #1B4C77

tetradic

#771B4C #77741B #1B7746 #1B1E77

square

#771B4C #77741B #1B7746 #1B1E77

split-complementary

#771B4C #1E771B #1B7774

monochromatic

#190610 #45102C #771B4C #A9266C #D23A8B

Accessibility & contrast

On white

10.27

#771B4C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.05

#771B4C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771B4C

10.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771B4C	#FFFFFF	#000000	##FFFFFF
##771B4C	1.00	10.27	2.05	10.27
#FFFFFF	10.27	1.00	21.00	1.00
#000000	2.05	21.00	1.00	21.00
##FFFFFF	10.27	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2C364D

Deuteranopia (green-blind)

#46474A

Tritanopia (blue-blind)

#811331

Achromatopsia (no color)

#414141

Design tokens & code

CSS

--color: #771b4c;
/* rgb */ color: rgb(119, 27, 76);
/* oklch */ color: oklch(39.2% 0.134 352.7);

Tailwind

colors: {
  custom: {
    50: '#a2617e',
    500: '#771b4c',
    950: '#000000',
  },
}

SCSS

$custom: #771b4c;
$custom-light: #a2617e;
$custom-dark: #000000;

JSON

{
  "hex": "#771b4c",
  "rgb": {
    "r": 119,
    "g": 27,
    "b": 76
  },
  "hsl": {
    "h": 328.043,
    "s": 63.014,
    "l": 28.627
  },
  "oklch": {
    "l": 0.39168,
    "c": 0.13434,
    "h": 352.7
  },
  "luminance": 0.05228
}

Semantic roles & 50–950 ramp

primary

#771B4C

secondary

#42AB73

accent

#E68F42

background

#FAF6F7

surface

#F4EBEE

border

#CEC6C9

text

#100509

muted

#7F7A7B

Preview Lab

Preview with #771B4C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →