#771B49#771B49
#771B49 is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.0% C 0.133 H 354.7°. Best body text is #FFFFFF at 10.31:1 contrast (WCAG AA passes).
Color values
| HEX | #771B49 |
|---|---|
| RGB | rgb(119, 27, 73) |
| HSL | hsl(330, 63%, 29%) |
| HSV | hsv(330, 77%, 47%) |
| CMYK | cmyk(0%, 77.3%, 38.7%, 53.3%) |
| CIE-LAB | lab(27.26, 43.11, -4.83) |
| CIE-LCH | lch(27.26, 43.38, 353.61°) |
| OKLab | oklab(39.05% 0.1323 -0.0122) |
| OKLCH | oklch(39.05% 0.133 354.7) |
| XYZ | xyz(9.2029, 5.1880, 6.8188) |
| Luminance | 0.0519 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 2.84
Wine (survey)
#80013F
ΔE00 4.04
Merlot
#730039
ΔE00 4.14
Velvet
#750851
ΔE00 4.36
Reddish Purple
#910951
ΔE00 4.99
Mulberry
#920A4E
ΔE00 5.33
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771B49 #1B7749
analogous
#771B77 #771B49 #771B1B
triadic
#771B49 #49771B #1B4977
tetradic
#771B49 #77771B #1B7749 #1B1B77
square
#771B49 #77771B #1B7749 #1B1B77
split-complementary
#771B49 #1B771B #1B7777
monochromatic
#19060F #45102A #771B49 #A92668 #D23A86
Accessibility & contrast
On white
10.31
#771B49 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.04
#771B49 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771B49
10.31:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771B49 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771B49 | 1.00 | 10.31 | 2.04 | 10.31 |
| #FFFFFF | 10.31 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.31 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2D364A
Deuteranopia (green-blind)
#464747
Tritanopia (blue-blind)
#81112F
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #771b49; /* rgb */ color: rgb(119, 27, 73); /* oklch */ color: oklch(39.0% 0.133 354.7);
Tailwind
colors: {
custom: {
50: '#a2617b',
500: '#771b49',
950: '#000000',
},
}SCSS
$custom: #771b49; $custom-light: #a2617b; $custom-dark: #000000;
JSON
{
"hex": "#771b49",
"rgb": {
"r": 119,
"g": 27,
"b": 73
},
"hsl": {
"h": 330,
"s": 63.014,
"l": 28.627
},
"oklch": {
"l": 0.39048,
"c": 0.13287,
"h": 354.7
},
"luminance": 0.05187
}Semantic roles & 50–950 ramp
primary
#771B49
secondary
#42AB77
accent
#E69442
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100509
muted
#7F7A7B