#771B37#771B37
#771B37 is a dark, vivid pink. Relative luminance 0.050; OKLCH L 38.4% C 0.127 H 7.6°. Best body text is #FFFFFF at 10.52:1 contrast (WCAG AA passes).
Color values
| HEX | #771B37 |
|---|---|
| RGB | rgb(119, 27, 55) |
| HSL | hsl(342, 63%, 29%) |
| HSV | hsv(342, 77%, 47%) |
| CMYK | cmyk(0%, 77.3%, 53.8%, 53.3%) |
| CIE-LAB | lab(26.69, 41.26, 6.46) |
| CIE-LCH | lch(26.69, 41.76, 8.90°) |
| OKLab | oklab(38.43% 0.1257 0.0167) |
| OKLCH | oklch(38.43% 0.127 7.6) |
| XYZ | xyz(8.6900, 4.9828, 4.1179) |
| Luminance | 0.0498 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.58
Wine (survey)
#80013F
ΔE00 4.36
Merlot
#730039
ΔE00 4.64
Red Wine
#8C0034
ΔE00 4.77
Wine
#722F37
ΔE00 5.46
Maroon (survey)
#650021
ΔE00 5.81
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771B37 #1B775B
analogous
#771B65 #771B37 #772D1B
triadic
#771B37 #37771B #1B3777
tetradic
#771B37 #65771B #1B775B #2D1B77
square
#771B37 #65771B #1B775B #2D1B77
split-complementary
#771B37 #1B772D #1B6577
monochromatic
#19060C #451020 #771B37 #A9264E #D23A68
Accessibility & contrast
On white
10.52
#771B37 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.00
#771B37 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771B37
10.52:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771B37 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771B37 | 1.00 | 10.52 | 2.00 | 10.52 |
| #FFFFFF | 10.52 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.00 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.52 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#323338
Deuteranopia (green-blind)
#4A4635
Tritanopia (blue-blind)
#820527
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #771b37; /* rgb */ color: rgb(119, 27, 55); /* oklch */ color: oklch(38.4% 0.127 7.6);
Tailwind
colors: {
custom: {
50: '#a3606d',
500: '#771b37',
950: '#000000',
},
}SCSS
$custom: #771b37; $custom-light: #a3606d; $custom-dark: #000000;
JSON
{
"hex": "#771b37",
"rgb": {
"r": 119,
"g": 27,
"b": 55
},
"hsl": {
"h": 341.739,
"s": 63.014,
"l": 28.627
},
"oklch": {
"l": 0.38434,
"c": 0.1268,
"h": 7.6
},
"luminance": 0.04982
}Semantic roles & 50–950 ramp
primary
#771B37
secondary
#42AB8B
accent
#E6B442
background
#FAF5F6
surface
#F4EAEB
border
#CEC6C6
text
#100507
muted
#7F797A