#771B35#771B35

#771B35 is a dark, vivid pink. Relative luminance 0.050; OKLCH L 38.4% C 0.126 H 9.0°. Best body text is #FFFFFF at 10.54:1 contrast (WCAG AA passes).

Color values

HEX	#771B35
RGB	rgb(119, 27, 53)
HSL	hsl(343, 63%, 29%)
HSV	hsv(343, 77%, 47%)
CMYK	cmyk(0%, 77.3%, 55.5%, 53.3%)
CIE-LAB	lab(26.63, 41.09, 7.74)
CIE-LCH	lch(26.63, 41.81, 10.67°)
OKLab	oklab(38.38% 0.1249 0.0198)
OKLCH	oklch(38.38% 0.126 9)
XYZ	xyz(8.6431, 4.9640, 3.8705)
Luminance	0.0496 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771B35 #1B775D

analogous

#771B63 #771B35 #772F1B

triadic

#771B35 #35771B #1B3577

tetradic

#771B35 #63771B #1B775D #2F1B77

square

#771B35 #63771B #1B775D #2F1B77

split-complementary

#771B35 #1B772F #1B6377

monochromatic

#19060B #45101F #771B35 #A9264B #D23A65

Accessibility & contrast

On white

10.54

#771B35 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.99

#771B35 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771B35

10.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771B35	#FFFFFF	#000000	##FFFFFF
##771B35	1.00	10.54	1.99	10.54
#FFFFFF	10.54	1.00	21.00	1.00
#000000	1.99	21.00	1.00	21.00
##FFFFFF	10.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#323335

Deuteranopia (green-blind)

#4A4633

Tritanopia (blue-blind)

#820326

Achromatopsia (no color)

#3F3F3F

Design tokens & code

CSS

--color: #771b35;
/* rgb */ color: rgb(119, 27, 53);
/* oklch */ color: oklch(38.4% 0.126 9.0);

Tailwind

colors: {
  custom: {
    50: '#a4606c',
    500: '#771b35',
    950: '#000000',
  },
}

SCSS

$custom: #771b35;
$custom-light: #a4606c;
$custom-dark: #000000;

JSON

{
  "hex": "#771b35",
  "rgb": {
    "r": 119,
    "g": 27,
    "b": 53
  },
  "hsl": {
    "h": 343.043,
    "s": 63.014,
    "l": 28.627
  },
  "oklch": {
    "l": 0.38377,
    "c": 0.12644,
    "h": 9
  },
  "luminance": 0.04963
}

Semantic roles & 50–950 ramp

primary

#771B35

secondary

#42AB8E

accent

#E6B842

background

#FAF5F6

surface

#F4EAEB

border

#CEC6C6

text

#100506

muted

#7F797A

Preview Lab

Preview with #771B35

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →