#771B27#771B27

#771B27 is a dark, vivid red. Relative luminance 0.049; OKLCH L 38.0% C 0.125 H 18.6°. Best body text is #FFFFFF at 10.66:1 contrast (WCAG AA passes).

Color values

HEX	#771B27
RGB	rgb(119, 27, 39)
HSL	hsl(352, 63%, 29%)
HSV	hsv(352, 77%, 47%)
CMYK	cmyk(0%, 77.3%, 67.2%, 53.3%)
CIE-LAB	lab(26.31, 40.04, 16.76)
CIE-LCH	lch(26.31, 43.40, 22.71°)
OKLab	oklab(38.04% 0.1189 0.0401)
OKLCH	oklch(38.04% 0.125 18.6)
XYZ	xyz(8.3668, 4.8535, 2.4153)
Luminance	0.0485 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771B27 #1B776B

analogous

#771B55 #771B27 #773D1B

triadic

#771B27 #27771B #1B2777

tetradic

#771B27 #55771B #1B776B #3D1B77

square

#771B27 #55771B #1B776B #3D1B77

split-complementary

#771B27 #1B773D #1B5577

monochromatic

#190608 #451017 #771B27 #A92637 #D23A4E

Accessibility & contrast

On white

10.66

#771B27 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.97

#771B27 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771B27

10.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771B27	#FFFFFF	#000000	##FFFFFF
##771B27	1.00	10.66	1.97	10.66
#FFFFFF	10.66	1.00	21.00	1.00
#000000	1.97	21.00	1.00	21.00
##FFFFFF	10.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#353227

Deuteranopia (green-blind)

#4C4524

Tritanopia (blue-blind)

#830020

Achromatopsia (no color)

#3E3E3E

Design tokens & code

CSS

--color: #771b27;
/* rgb */ color: rgb(119, 27, 39);
/* oklch */ color: oklch(38.0% 0.125 18.6);

Tailwind

colors: {
  custom: {
    50: '#a56060',
    500: '#771b27',
    950: '#000000',
  },
}

SCSS

$custom: #771b27;
$custom-light: #a56060;
$custom-dark: #000000;

JSON

{
  "hex": "#771b27",
  "rgb": {
    "r": 119,
    "g": 27,
    "b": 39
  },
  "hsl": {
    "h": 352.174,
    "s": 63.014,
    "l": 28.627
  },
  "oklch": {
    "l": 0.38037,
    "c": 0.12549,
    "h": 18.6
  },
  "luminance": 0.04852
}

Semantic roles & 50–950 ramp

primary

#771B27

secondary

#42AB9E

accent

#E6D142

background

#FAF5F5

surface

#F4EAE9

border

#CEC6C5

text

#100505

muted

#7F7979

Preview Lab

Preview with #771B27

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →