#771A96#771A96

#771A96 is a dark, vivid purple. Relative luminance 0.069; OKLCH L 43.5% C 0.191 H 315.5°. Best body text is #FFFFFF at 8.85:1 contrast (WCAG AA passes).

Color values

HEX	#771A96
RGB	rgb(119, 26, 150)
HSL	hsl(285, 70%, 35%)
HSV	hsv(285, 83%, 59%)
CMYK	cmyk(20.7%, 82.7%, 0%, 41.2%)
CIE-LAB	lab(31.49, 56.04, -47.47)
CIE-LCH	lch(31.49, 73.45, 319.73°)
OKLab	oklab(43.47% 0.1366 -0.1341)
OKLCH	oklch(43.47% 0.191 315.5)
XYZ	xyz(13.4813, 6.8633, 29.4629)
Luminance	0.0686 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771A96 #39961A

analogous

#391A96 #771A96 #961A77

triadic

#771A96 #96771A #1A9677

tetradic

#771A96 #96391A #39961A #1A7796

square

#771A96 #96391A #39961A #1A7796

split-complementary

#771A96 #77961A #1A9639

monochromatic

#24082E #4E1162 #771A96 #A023CA #BA4BE0

Accessibility & contrast

On white

8.85

#771A96 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.37

#771A96 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771A96

8.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771A96	#FFFFFF	#000000	##FFFFFF
##771A96	1.00	8.85	2.37	8.85
#FFFFFF	8.85	1.00	21.00	1.00
#000000	2.37	21.00	1.00	21.00
##FFFFFF	8.85	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004599

Deuteranopia (green-blind)

#144C93

Tritanopia (blue-blind)

#753859

Achromatopsia (no color)

#4A4A4A

Design tokens & code

CSS

--color: #771a96;
/* rgb */ color: rgb(119, 26, 150);
/* oklch */ color: oklch(43.5% 0.191 315.5);

Tailwind

colors: {
  custom: {
    50: '#a364b6',
    500: '#771a96',
    950: '#000000',
  },
}

SCSS

$custom: #771a96;
$custom-light: #a364b6;
$custom-dark: #000000;

JSON

{
  "hex": "#771a96",
  "rgb": {
    "r": 119,
    "g": 26,
    "b": 150
  },
  "hsl": {
    "h": 285,
    "s": 70.455,
    "l": 34.51
  },
  "oklch": {
    "l": 0.43472,
    "c": 0.19137,
    "h": 315.5
  },
  "luminance": 0.06863
}

Semantic roles & 50–950 ramp

primary

#771A96

secondary

#68C24A

accent

#ED3B67

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#100611

muted

#7F7A80

Preview Lab

Preview with #771A96

Body copy rendered with the generated semantic roles for this colour.

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