#771A69#771A69

#771A69 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.5% C 0.154 H 335.0°. Best body text is #FFFFFF at 9.83:1 contrast (WCAG AA passes).

Color values

HEX	#771A69
RGB	rgb(119, 26, 105)
HSL	hsl(309, 64%, 28%)
HSV	hsv(309, 78%, 47%)
CMYK	cmyk(0%, 78.2%, 11.8%, 53.3%)
CIE-LAB	lab(28.59, 47.90, -23.83)
CIE-LCH	lch(28.59, 53.50, 333.55°)
OKLab	oklab(40.49% 0.1398 -0.0651)
OKLCH	oklch(40.49% 0.154 335)
XYZ	xyz(10.5271, 5.6816, 13.9041)
Luminance	0.0568 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771A69 #1A7728

analogous

#561A77 #771A69 #771A3A

triadic

#771A69 #69771A #1A6977

tetradic

#771A69 #77561A #1A7728 #1A3A77

square

#771A69 #77561A #1A7728 #1A3A77

split-complementary

#771A69 #3A771A #1A7756

monochromatic

#190516 #450F3D #771A69 #A92595 #D338BC

Accessibility & contrast

On white

9.83

#771A69 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.14

#771A69 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771A69

9.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771A69	#FFFFFF	#000000	##FFFFFF
##771A69	1.00	9.83	2.14	9.83
#FFFFFF	9.83	1.00	21.00	1.00
#000000	2.14	21.00	1.00	21.00
##FFFFFF	9.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1A3B6B

Deuteranopia (green-blind)

#3B4867

Tritanopia (blue-blind)

#7D2240

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #771a69;
/* rgb */ color: rgb(119, 26, 105);
/* oklch */ color: oklch(40.5% 0.154 335.0);

Tailwind

colors: {
  custom: {
    50: '#a16294',
    500: '#771a69',
    950: '#000000',
  },
}

SCSS

$custom: #771a69;
$custom-light: #a16294;
$custom-dark: #000000;

JSON

{
  "hex": "#771a69",
  "rgb": {
    "r": 119,
    "g": 26,
    "b": 105
  },
  "hsl": {
    "h": 309.032,
    "s": 64.138,
    "l": 28.431
  },
  "oklch": {
    "l": 0.40488,
    "c": 0.15424,
    "h": 335
  },
  "luminance": 0.05681
}

Semantic roles & 50–950 ramp

primary

#771A69

secondary

#41AC51

accent

#E75A41

background

#FAF6F9

surface

#F4EBF1

border

#CEC6CB

text

#0F060D

muted

#7F7A7E

Preview Lab

Preview with #771A69

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →