#771A49#771A49
#771A49 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 39.0% C 0.134 H 354.6°. Best body text is #FFFFFF at 10.35:1 contrast (WCAG AA passes).
Color values
| HEX | #771A49 |
|---|---|
| RGB | rgb(119, 26, 73) |
| HSL | hsl(330, 64%, 28%) |
| HSV | hsv(330, 78%, 47%) |
| CMYK | cmyk(0%, 78.2%, 38.7%, 53.3%) |
| CIE-LAB | lab(27.14, 43.47, -5.02) |
| CIE-LCH | lch(27.14, 43.76, 353.42°) |
| OKLab | oklab(38.96% 0.1334 -0.0127) |
| OKLCH | oklch(38.96% 0.134 354.6) |
| XYZ | xyz(9.1803, 5.1429, 6.8113) |
| Luminance | 0.0514 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 2.79
Wine (survey)
#80013F
ΔE00 4.03
Merlot
#730039
ΔE00 4.10
Velvet
#750851
ΔE00 4.21
Reddish Purple
#910951
ΔE00 4.98
Mulberry
#920A4E
ΔE00 5.34
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771A49 #1A7748
analogous
#761A77 #771A49 #771A1B
triadic
#771A49 #49771A #1A4977
tetradic
#771A49 #77761A #1A7748 #1A1B77
square
#771A49 #77761A #1A7748 #1A1B77
split-complementary
#771A49 #1B771A #1A7776
monochromatic
#19050F #450F2A #771A49 #A92568 #D33887
Accessibility & contrast
On white
10.35
#771A49 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#771A49 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771A49
10.35:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771A49 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771A49 | 1.00 | 10.35 | 2.03 | 10.35 |
| #FFFFFF | 10.35 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.35 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2C354A
Deuteranopia (green-blind)
#464647
Tritanopia (blue-blind)
#81102F
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #771a49; /* rgb */ color: rgb(119, 26, 73); /* oklch */ color: oklch(39.0% 0.134 354.6);
Tailwind
colors: {
custom: {
50: '#a2607b',
500: '#771a49',
950: '#000000',
},
}SCSS
$custom: #771a49; $custom-light: #a2607b; $custom-dark: #000000;
JSON
{
"hex": "#771a49",
"rgb": {
"r": 119,
"g": 26,
"b": 73
},
"hsl": {
"h": 329.677,
"s": 64.138,
"l": 28.431
},
"oklch": {
"l": 0.38956,
"c": 0.13404,
"h": 354.6
},
"luminance": 0.05142
}Semantic roles & 50–950 ramp
primary
#771A49
secondary
#41AC76
accent
#E79341
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100509
muted
#7F7A7B