#771A48#771A48
#771A48 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.9% C 0.134 H 355.3°. Best body text is #FFFFFF at 10.37:1 contrast (WCAG AA passes).
Color values
| HEX | #771A48 |
|---|---|
| RGB | rgb(119, 26, 72) |
| HSL | hsl(330, 64%, 28%) |
| HSV | hsv(330, 78%, 47%) |
| CMYK | cmyk(0%, 78.2%, 39.5%, 53.3%) |
| CIE-LAB | lab(27.10, 43.35, -4.40) |
| CIE-LCH | lch(27.10, 43.58, 354.20°) |
| OKLab | oklab(38.92% 0.1331 -0.0111) |
| OKLCH | oklch(38.92% 0.134 355.3) |
| XYZ | xyz(9.1475, 5.1297, 6.6381) |
| Luminance | 0.0513 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 2.68
Wine (survey)
#80013F
ΔE00 3.80
Merlot
#730039
ΔE00 3.88
Velvet
#750851
ΔE00 4.49
Reddish Purple
#910951
ΔE00 4.97
Mulberry
#920A4E
ΔE00 5.27
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771A48 #1A7749
analogous
#771A76 #771A48 #771B1A
triadic
#771A48 #48771A #1A4877
tetradic
#771A48 #76771A #1A7749 #1B1A77
square
#771A48 #76771A #1A7749 #1B1A77
split-complementary
#771A48 #1A771B #1A7677
monochromatic
#19050F #450F2A #771A48 #A92566 #D33885
Accessibility & contrast
On white
10.37
#771A48 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#771A48 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771A48
10.37:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771A48 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771A48 | 1.00 | 10.37 | 2.03 | 10.37 |
| #FFFFFF | 10.37 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.37 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2C3549
Deuteranopia (green-blind)
#464646
Tritanopia (blue-blind)
#810F2E
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #771a48; /* rgb */ color: rgb(119, 26, 72); /* oklch */ color: oklch(38.9% 0.134 355.3);
Tailwind
colors: {
custom: {
50: '#a2607a',
500: '#771a48',
950: '#000000',
},
}SCSS
$custom: #771a48; $custom-light: #a2607a; $custom-dark: #000000;
JSON
{
"hex": "#771a48",
"rgb": {
"r": 119,
"g": 26,
"b": 72
},
"hsl": {
"h": 330.323,
"s": 64.138,
"l": 28.431
},
"oklch": {
"l": 0.38917,
"c": 0.13358,
"h": 355.3
},
"luminance": 0.05129
}Semantic roles & 50–950 ramp
primary
#771A48
secondary
#41AC77
accent
#E79541
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100509
muted
#7F7A7B