#771A2D#771A2D

#771A2D is a dark, vivid red. Relative luminance 0.049; OKLCH L 38.1% C 0.127 H 14.3°. Best body text is #FFFFFF at 10.66:1 contrast (WCAG AA passes).

Color values

HEX	#771A2D
RGB	rgb(119, 26, 45)
HSL	hsl(348, 64%, 28%)
HSV	hsv(348, 78%, 47%)
CMYK	cmyk(0%, 78.2%, 62.2%, 53.3%)
CIE-LAB	lab(26.31, 40.81, 12.72)
CIE-LCH	lch(26.31, 42.75, 17.30°)
OKLab	oklab(38.07% 0.1227 0.0313)
OKLCH	oklch(38.07% 0.127 14.3)
XYZ	xyz(8.4516, 4.8514, 2.9735)
Luminance	0.0485 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771A2D #1A7764

analogous

#771A5B #771A2D #77351A

triadic

#771A2D #2D771A #1A2D77

tetradic

#771A2D #5B771A #1A7764 #351A77

square

#771A2D #5B771A #1A7764 #351A77

split-complementary

#771A2D #1A7735 #1A5B77

monochromatic

#190509 #450F1A #771A2D #A92540 #D33858

Accessibility & contrast

On white

10.66

#771A2D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.97

#771A2D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771A2D

10.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771A2D	#FFFFFF	#000000	##FFFFFF
##771A2D	1.00	10.66	1.97	10.66
#FFFFFF	10.66	1.00	21.00	1.00
#000000	1.97	21.00	1.00	21.00
##FFFFFF	10.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#33322D

Deuteranopia (green-blind)

#4B452B

Tritanopia (blue-blind)

#830022

Achromatopsia (no color)

#3E3E3E

Design tokens & code

CSS

--color: #771a2d;
/* rgb */ color: rgb(119, 26, 45);
/* oklch */ color: oklch(38.1% 0.127 14.3);

Tailwind

colors: {
  custom: {
    50: '#a45f65',
    500: '#771a2d',
    950: '#000000',
  },
}

SCSS

$custom: #771a2d;
$custom-light: #a45f65;
$custom-dark: #000000;

JSON

{
  "hex": "#771a2d",
  "rgb": {
    "r": 119,
    "g": 26,
    "b": 45
  },
  "hsl": {
    "h": 347.742,
    "s": 64.138,
    "l": 28.431
  },
  "oklch": {
    "l": 0.38073,
    "c": 0.12659,
    "h": 14.3
  },
  "luminance": 0.0485
}

Semantic roles & 50–950 ramp

primary

#771A2D

secondary

#41AC96

accent

#E7C541

background

#FAF5F6

surface

#F4EAEB

border

#CEC6C6

text

#100505

muted

#7F797A

Preview Lab

Preview with #771A2D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →